By: Yomna Walid
Some TV series may come to an end, but certain characters remain with audiences long after the final episode. That was the case with actress Reem Elmasry, whose portrayal of Nahed in "Underage" left a lasting impression. The series explores challenges facing Generation Z, including one of its most sensitive issues: forced marriage at a young age.
Nahed is a teenage girl whose parents marry her off to a wealthy man she has never met, believing financial security will guarantee her happiness. Instead, after moving to Cairo, she finds herself trapped in an abusive marriage while trying to hide a secret life from those around her.
Throughout her career, Reem has appeared in several notable productions, including "Valentino" alongside Adel Emam, "Abu Al-Aroussa 2," "Sayd El Akarib," and the comedy film "Al Safa Thanaweya Banat."
NileFM spoke with Reem Elmasry about preparing for one of her most emotionally demanding roles, the challenges of bringing Nahed to life, and the audience response that touched her the most.
What made you fall in love with acting and decide to pursue it as a career?
I've loved acting since I was very young. I used to perform in theatre productions at cultural centres and arts institutions, so that passion was planted in me from childhood. My mother played a huge role in that because she loved theatre, and I grew up sharing the same passion for acting.
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You started your career in theatre. What's the most important lesson you learned from that experience?
Theatre has taught me so much, both artistically and personally, and I'm still learning every day. I think one of the greatest lessons theatre gives any actor is how to overcome stage fright and truly connect with a live audience. That's something incredibly valuable for every performer.
What do you consider the turning point in your acting career?
Honestly, every project I work on changes me in some way or helps me take another step forward. But "Underage" was definitely a life-changing experience. It made a huge difference, both in how audiences saw me and in how I understood and appreciated acting. Thankfully, the series was very well received.
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You've worked in theatre, film and television. Which medium best represents you as an actress?
Every medium has its own unique joy. Whether it's theatre, cinema or television, as long as I'm acting, I'm expressing who I am as both an actress and a person. Even if I'm acting in front of the mirror in my room, I'm still doing what I love.
Nahed in Underage is a very layered character. How did you prepare for the role?
It all started with many discussions with director Yahya Ismail and the series' writers, Mina Bebawi and Mohamed Elsoury. I kept asking about Nahed's background, motivations, circumstances and what her life was like before the events of the series. Together, we established clear boundaries for her personality and explored every aspect of her life so I could help audiences understand that although she is still very young, she is carrying burdens that belong to someone much older.
Did you consult any specialists or references while preparing for the role?
No. I relied on the vision of the director, the writers and my own personal interpretation of the character.
How did you portray the contrast between Nahed's personality at home and at school?
First of all, it was God's blessing, along with a great deal of preparation and discussion. I've seen real-life examples of young girls carrying responsibilities far beyond their age, regardless of their circumstances. I also wanted Nahed to behave differently with each character in the series because she is someone constantly trying to fit in and adapt to the world around her. That can sometimes make her appear as if she is changing her personality or being misunderstood.
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Which scene was the most difficult for you to film, and why?
Probably the scene where Nody's husband beats Nahed and throws her out of the house. It was emotionally very difficult.
What was it like working with the "Underage" cast and crew?
It was honestly one of the happiest and most enjoyable experiences I've ever had. The atmosphere was filled with love, support and so many wonderful memories.
Did playing Nahed stay with you after filming ended?
Absolutely. She affected me deeply. I loved her, sympathised with everything she went through and felt that she became a part of me.
Among the girls in the series, which character is closest to you in real life, and why?
Honestly, I love them all. They're all close to my heart. They are some of the sweetest and most talented girls I've ever met, and I wish them nothing but the very best.
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What audience reaction touched you the most after Underage aired?
I'm grateful for every reaction and every message I received. But what moved me the most was hearing from parents who said the series made them genuinely worry about their children and rethink how they understand and communicate with them. Knowing that the series was able to make even a small difference in the way parents see and treat their children made me incredibly happy.
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If Underage returns for another season, what issue would you like it to explore?
I'd love for it to continue addressing meaningful human stories that truly connect with this generation and reflect what they are experiencing in their lives.
Photo Credit: Reem Elmasry's official page&nbsp;
&nbsp;

Exclusive | Reem Elmasry Talks About Bringing Nahed To Life In “Underage”

The journey to Arrakis is far from over. Following the critical and commercial success of "Dune and Dune: Part Two," award-winning director Denis Villeneuve returns with "Dune: Part Three," the highly anticipated conclusion to his adaptation of Frank Herbert&rsquo;s celebrated sci-fi saga. Inspired by "Dune Messiah," the second novel in Herbert&rsquo;s series, the film explores the consequences of Paul Atreides&rsquo; rise to power while introducing new allies, dangerous enemies, and unexpected twists. Here&rsquo;s everything you need to know about one of 2026&rsquo;s biggest film releases.
Plot According to the official synopsis, "Dune: Part Three" is set nearly two decades after Paul Atreides seized control of the Imperium. Now a ruthless Emperor, Paul must face the consequences of his reign as old allies return, terrifying new threats emerge, and betrayal lurks around every corner. Haunted by visions of the collapse of his empire and the return of his long-lost love, Paul is drawn into a sweeping conspiracy with Chani at its centre. As rebellion spreads across the galaxy and powerful enemies close in, he must confront the true cost of power and decide how far he is willing to go to protect the people he loves.
<iframe src="//www.youtube.com/embed/NdvqHc56lE0" width="560" height="314" allowfullscreen="allowfullscreen"></iframe> Release Date "Dune: Part Three" is scheduled to be released exclusively in cinemas on 18 December 2026, making it one of the year&rsquo;s biggest holiday releases. The film follows the success of "Dune: Part Two," which won two Academy Awards, raising expectations for the trilogy&rsquo;s epic conclusion. Cast Many familiar faces return for the trilogy&rsquo;s final chapter, including Timoth&eacute;e Chalamet, Zendaya, Rebecca Ferguson, Jason Momoa, Florence Pugh, Javier Bardem, Charlotte Rampling, Anya Taylor-Joy, and Isaac de Bankol&eacute;. Joining the cast is Robert Pattinson. Expanded Roles and New Faces While "Dune: Part Two" introduced Princess Irulan, Lady Margot Fenring, and the adult Alia Atreides in relatively brief appearances, "Dune: Part Three" is expected to significantly expand their roles. One of the film&rsquo;s biggest additions is Robert Pattinson, who joins the franchise as the shape-shifting Scytale, a pivotal character from "Dune Messiah." Florence Pugh is set to play a much larger role as Princess Irulan, while Anya Taylor-Joy returns as the adult Alia Atreides. L&eacute;a Seydoux is also expected to reprise her role as Lady Margot Fenring.
Jason Momoa Returns One of the trailer&rsquo;s biggest surprises is the return of Jason Momoa as Duncan Idaho, despite the character&rsquo;s apparent death in the first "Dune" film. Fans of Frank Herbert&rsquo;s novels know there is an explanation for Duncan&rsquo;s return, making his comeback one of the film&rsquo;s most anticipated storylines. The film also introduces Nakoa-Wolf Momoa, Jason Momoa&rsquo;s son, as Leto II, the son of Paul Atreides and Chani. Ida Brooke stars as his twin sister, Ghanima. Hans Zimmer Began Working on the Score Years Ago Long before filming began, Academy Award-winning composer Hans Zimmer revealed that he had already started developing ideas for the film&rsquo;s score. Speaking to Variety in 2024, Zimmer recalled that Denis Villeneuve handed him a copy of the screenplay for Dune: Part Three during the production of "Dune: Part Two." &ldquo;Denis comes in on the second day of shooting, and wordlessly comes in and puts "Dune: Part Three" on my desk. I know where we&rsquo;re going and I know we&rsquo;re not done.&rdquo; His comments confirmed that the creative team had been planning the trilogy&rsquo;s final chapter years before production officially began. Zendaya and Robert Pattinson Reunite "Dune: Part Three" marks another collaboration between Zendaya and Robert Pattinson. Earlier in 2026, the pair appeared together in "The Drama" before reuniting in Christopher Nolan&rsquo;s "The Odyssey." They now share the screen once again in one of the year&rsquo;s most anticipated sci-fi films.
<iframe src="//www.youtube.com/embed/_YUzQa_1RCE" width="560" height="314" allowfullscreen="allowfullscreen"></iframe> Previous Films Released in 2021, "Dune" introduced audiences to Paul Atreides, the gifted heir to House Atreides, whose destiny becomes intertwined with the desert planet Arrakis after his family is betrayed. As rival houses battle over the galaxy&rsquo;s most valuable resource, Paul begins to discover powers that could change humanity&rsquo;s future. "Dune: Part Two" continued Paul&rsquo;s journey as he united with Chani and the Fremen to seek revenge on those responsible for his family&rsquo;s downfall. While embracing his destiny, Paul struggled to balance love, prophecy, and the future of the known universe. Why Fans Are Excited There are plenty of reasons why "Dune: Part Three" has become one of the most anticipated films of 2026. Denis Villeneuve returns to conclude his acclaimed vision of Frank Herbert&rsquo;s universe, while Hans Zimmer once again provides the music that has become synonymous with the franchise. The addition of Robert Pattinson, Jason Momoa&rsquo;s unexpected return, the expanded roles of Princess Irulan and Alia Atreides, and the adaptation of "Dune Messiah" all point to a darker and more emotionally complex story than its predecessors. Combined with the breathtaking visuals and epic scale audiences have come to expect, "Dune: Part Three" looks set to deliver a memorable conclusion to the trilogy.
Photo Credit: Dune&rsquo;s official page

“Dune: Part Three” Cast, Plot, Release Date, And Everything You Need To Know

With Egypt's Thanaweya Amma exams, the country's national secondary school leaving examinations, coming to an end, many students are celebrating while others are thinking about what comes next. The pressure of exam results, family expectations and choosing a future path has inspired several Egyptian films over the years. Whether through comedy or drama, these films explore the challenges of high school, growing up and finding your own path.
Al Safa High School for Girls (2025)
Ali Rabee stars as a man who dislikes women and unexpectedly finds himself working at a girls' school. He is assigned to coach the school's basketball team in the hope of winning a prize that could help save the school from financial collapse. While packed with comedy, the film also delivers an important message: high school is not only about studying. Students can pursue sport, discover new talents and build confidence while preparing for their future.
Shawming (2021)
Inspired by the real-life phenomenon of leaked exam papers shared online, Shawming stars Tony Maher, Ahmed Soltan and Hamd Elsharrab. The film examines how electronic cheating spread through social media and the unfair advantage it gave to students who relied on leaked exams instead of hard work. It raises important questions about honesty, equal opportunities for students and the immense pressure surrounding high school examinations, making it one of the most relevant films about modern education in Egypt.
Banat Sanawy (2020)
Featuring Jamila Awad, Mai Elghety, Hanady Mehanna, Huda El Mufti and Mayan El Sayed, the film follows five high school girls, each facing different personal, family and emotional challenges. As they navigate friendships, relationships and the pressure of education, they gradually discover themselves. The film reminds viewers that while academic success is important, high school is also a time for personal growth and learning valuable life lessons.
ECU (2011)
ECU tackles one of the biggest fears many students face after high school: not achieving the grades needed to enter their dream university. Starring Amr Abed, Mohamed Sallam and Karim Kassem, the film follows a group of young people who establish a private university after missing the required grades. Through comedy, it highlights flaws in Egypt's education system and challenges society's belief that exam results alone determine a person's future.
El Talata Yeshtghalonha (2010)
El Talata Yeshtghalonha explores an issue that remains relevant today. Some parents expect their children to always come first in class and believe academic success is the only route to success. Starring Yasmin Abdelaziz, the film follows a student who enters university with top grades but soon realises that life is about much more than academic excellence. Through the people she meets, she begins to understand the importance of experience, friendships and personal growth alongside education.
Ramadan Mabrouk Abou El Alamein Hamouda (2008)
Mohamed Henedy stars in this black comedy as a respected village teacher who is forced to move to Cairo to teach at a private school. There, he finds himself adapting to a completely different environment and a new generation of students. The film humorously explores the gap between traditional and modern education while showing how understanding, patience and friendship can inspire students who have lost interest in learning.
Lakhmet Ras (2006)
The comedy film Lakhmet Ras explores the pressure many parents place on their children to pursue careers they do not want. Starring Ahmed Rizk and Hassan Hosny, the film follows a young man whose father dreams of seeing him become a police officer. After failing to enter the Police Academy, he pretends to be a police officer, leading to a series of hilarious situations. Beyond the comedy, the film highlights how parents' expectations can shape their children's future and the emotional impact of being forced into a path that does not match their ambitions.
Looking Ahead
High school is a chapter filled with pressure, expectations, friendships and unforgettable memories. While every student's journey is different, these Egyptian films capture many of the emotions that come with growing up, whether it is dealing with family expectations, chasing dreams, overcoming failure or discovering your true self. Through comedy, drama and heartfelt moments, they remind us that exam results are only one part of the journey and that the lessons learned beyond the classroom often have the greatest impact on our future.
Photo Credit: Mohamed Henedy&rsquo;s official page
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7 Egyptian Movies That Capture The High School Experience

Following the release of Christopher Nolan's The Odyssey, many cinema-goers have been introduced to Homer's epic tale on the big screen.
Based on the ancient Greek poem by Homer, The Odyssey follows the legendary hero Odysseus (Matt Damon) after the end of the 10-year Trojan War as he attempts to return to his kingdom of Ithaca. Along the way, he encounters mythical creatures, vengeful gods and a series of challenges that test his courage and resilience.
The film also stars Anne Hathaway, Tom Holland, Zendaya and Robert Pattinson.
If you enjoyed The Odyssey, here are five films to consider watching next.
Troy (2004)
If you're interested in the events leading up to The Odyssey, Troy makes a natural companion.
Inspired by Homer's Iliad, the film tells the story of the Trojan War, including the legend of the Trojan Horse. Brad Pitt stars as Achilles in Wolfgang Petersen's historical epic, which explores the conflict that sets the stage for Odysseus' journey home.
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The Lord of the Rings Trilogy (2001&ndash;2003)
For those drawn to the fantasy and adventure of The Odyssey, The Lord of the Rings trilogy offers another epic quest.
Based on the novels by J.R.R. Tolkien, the films follow Frodo Baggins as he sets out to destroy the One Ring before the Dark Lord Sauron can conquer Middle-earth. Alongside a fellowship of companions, Frodo faces dangerous creatures, large-scale battles and difficult choices.
The Lord of the Rings: The Return of the King won 11 Academy Awards, including Best Picture.
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Gladiator (2000)
Ridley Scott's Gladiator combines large-scale action with a personal story of revenge and survival.
Russell Crowe stars as Maximus, a Roman general who is betrayed after Emperor Marcus Aurelius names him as his successor. Forced into slavery, he rises through the ranks as a gladiator while seeking justice against those responsible for destroying his life.
The film won five Academy Awards, including Best Picture and Best Actor for Crowe.
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O Brother, Where Art Thou? (2000)
For a different take on Homer's epic, the Coen brothers' O Brother, Where Art Thou? offers a modern reinterpretation.
Set in the American South during the Great Depression, the story follows three escaped prisoners on an unconventional journey inspired by The Odyssey. Starring George Clooney, Tim Blake Nelson and John Turturro, the film blends comedy, music and mythology.
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Braveheart (1995)
Although not based on Greek mythology, Braveheart explores many of the same themes found in The Odyssey, including honour, sacrifice, perseverance and the pursuit of freedom.
Inspired by the life of Scottish knight William Wallace, the film follows his rebellion against King Edward I of England after personal tragedy changes the course of his life.
Directed by and starring Mel Gibson, Braveheart won five Academy Awards, including Best Picture and Best Director.
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Why These Films?
While none of these films is a direct adaptation of The Odyssey, each explores themes that have helped Homer's epic endure for centuries. From the Trojan War in Troy and the mythic quest of The Lord of the Rings to the revenge-driven story of Gladiator, the modern reinterpretation of O Brother, Where Art Thou? and the historical drama of Braveheart, they offer different perspectives on heroism, endurance and adventure.
Photo Credit: Odyssey Movie&rsquo;s official page

If You Loved “The Odyssey,” Here Are 5 Movies To Watch Next

American record producer Benny Blanco has announced that his wife, Selena Gomez, is teaming up with singer Becky G on a new song titled "Te Olvido (La La)".
Blanco shared the announcement on Instagram, posting a preview of the track alongside the caption: "POV: your new song with wifey and Becky drops in a few days, but you are the only one in the world who has the MP3."
The song is due to be released on 31 July 2026 and will feature on Blanco's forthcoming Spanish-language album, Hermoso.
Music Video Sparks Excitement
According to BELatina News, Gomez and Becky G were recently seen filming a music video in Santee Alley, also known as Los Callejones, in the Fashion District of downtown Los Angeles.
The reported sighting has fuelled speculation among fans that the video will accompany the release of "Te Olvido (La La)".
Benny Blanco and Selena Gomez's Musical Journey
This is not the first time Blanco and Gomez have worked together.
Earlier in their relationship, the couple released the collaborative album I Said I Love You First, a 14-track record chronicling their relationship and featuring collaborations with Gracie Abrams, J Balvin and Tainy. The album was released before the couple married in September 2025.
Their musical partnership began even earlier with the 2019 single "I Can't Get Enough", which also featured J Balvin and Tainy. At the time, Gomez and Blanco were collaborators but had not yet begun a relationship.
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Selena Gomez and Becky G's Friendship
Gomez and Becky G have also been friends for several years.
In a previous interview with E! News, Becky G praised Gomez for remaining true to herself despite growing up in the public eye.
"We live in a time, especially when you've existed in an industry since a young age, where a lot of people try to tell you who you are. And that journey of finding your voice and becoming who you've always been on the inside is not an easy one."
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She added:
"She's been very courageous with that, and that's something that I admire so much about her. She's such a beautiful person inside and out."
"Te Olvido (La La)" is scheduled for release on 31 July 2026 and offers another preview of Blanco's forthcoming Spanish-language album, Hermoso. It also marks the first official collaboration between Gomez and Becky G.
Photo Credit: Selena Gomez&rsquo;s official page

Benny Blanco Announces New Selena Gomez And Becky G Song "Te Olvido (La La)" 

All the latest entertainment news from Nile FM. TV Shows, Movies, Trailers, Clips, International & Arab Celebrity Gossip, Awards, Events & Best Dressed Lists.

Entertainment

By: Yomna Walid&nbsp;
Acting is about more than stepping into different characters. It is about discovering new places, embracing different cultures and connecting with people through storytelling. For Austrian actress Valerie Pachner, that journey began in a small village in Austria and eventually led her to some of the world's biggest film productions.
Known for her emotionally powerful performances in A Hidden Life, Fantastic Beasts: The Secrets of Dumbledore and the Austrian drama Four Minus Three, Pachner now stars in Stories alongside British-Egyptian actor Amir El-Masry and Egyptian actress Nelly Karim. The romantic drama follows two people from different worlds whose lives become intertwined through handwritten letters, exploring how love can transcend borders. The film also has a personal connection for Pachner, who says she fell in love with Egypt long before joining the project.
<iframe src="//www.youtube.com/embed/IOl2qGuSXJs" width="560" height="314" allowfullscreen="allowfullscreen"></iframe>&nbsp;
In an exclusive interview with NileFM, Pachner spoke about the inspiration behind her acting career, what drew her to Stories, memorable moments from filming in Egypt and the advice that continues to guide her career.
You've built a career across European and international cinema. What first inspired you to become an actress?
I grew up in a small village in the countryside of Austria and, honestly, initially my desire to pursue acting merely came from wanting to escape the narrowness of my village, wanting to meet new people, experience new things and see a different world. Acting offered that to me through workshops in bigger cities, but also through the experience of acting itself. It was a very honest, truthful way to meet people, very deep and personal. At 16, I found that more interesting and exciting than casually hanging out or partying.
<a href="https://ibb.co/NdYJP7XV"><img src="https://i.ibb.co/8L8fpXJK/1.png" alt="1" border="0" /></a>&nbsp;
What was it about the script for Stories that made you want to be part of the film?
I found the way these two characters fall in love deeply romantic. Through letters! There is something so intimate about sending and receiving a letter, even if it comes from a completely different world. I love how it is slow-paced yet quite intense. I was also very intrigued by the fact that these two overcome the obstacles of coming from two different worlds and how love can cross national borders with ease and certainty. Love doesn't care about borders.
What drew you to your character, and what did you connect with most?
I loved her openness and her adventurous spirit. That was something I could certainly connect with. As an adolescent, after school, I went to Honduras for a year. The occasional acting workshops in the nearest bigger city were not enough. I wanted to go far away, explore the world, travel and meet new cultures. During that time, I also travelled to Egypt and completely fell in love with the culture. This is where Liz and I share a passion: travelling and fully immersing yourself in a new world, whether it is a new country or a new character for a project.
<a href="https://ibb.co/ktXJk6h"><img src="https://i.ibb.co/GqR9B3V/2.png" alt="2" border="0" /></a>&nbsp;
Can you share a memorable behind-the-scenes moment from Stories that audiences might not know about?
When we shot the scene at Vienna's Strudlhofstiege, a famous landmark in the city, Liz and Ahmed (Amir El-Masry) had their picture taken by an older couple passing by. That couple are the real Elisabeth and Ahmed, Abu's parents. That was such a special moment to shoot for all of us.
Another memorable moment came during the wedding scene. My Austrian colleagues and I really did not know what was going to happen. Director Abu Bakr Shawky told our Egyptian colleagues what to do and explained the different wedding rituals, while we were completely clueless, so our surprise, confusion and delight were very real.
What was the biggest challenge in bringing your character to life?
Maybe her unbroken optimism. I find myself more sceptical and realistic, so I struggled a bit at first with how she could be so wildly positive. But over time, this positivity kind of spread into my own being, and that was a very lovely experience.
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&nbsp;
Your performances often convey so much through silence and subtle expression. How do you approach that as an actor?
I think, for me, dialogue is really the tip of the iceberg. There is so much more going on for a character, a human being, and I start to build that very thoroughly through preparation. I think about how that person holds herself, how she feels in her body, how she moves through a room and what she thinks about first when she wakes up. This allows me to fully immerse myself in the world that is offered on set, and silent moments are not scary but become an even greater place of safety for me, where I can allow the character to just breathe.
You've worked in Austrian, German, British and Hollywood productions. How do those experiences differ, and what has each taught you?
In general, acting is acting and, at its core, there are always very similar experiences on set. The biggest difference is probably on the financial side: how much time there is to shoot and whether it is more like a sprint for arthouse films or a marathon for big studio productions.
You've received several major awards during your career. Have they influenced the roles you choose, or simply reinforced the stories you want to tell?
I never work for awards or festival success. When I am on a project, what matters most to me is the story, what we want to tell, not how we tell it. Even less important is whether people will love it, whether it will go to a festival or whether I will receive an award for it. There is nothing wrong with thinking like that, but I personally don't enjoy approaching my work from that perspective. It is more important to me that I find what is being told important.
<a href="https://ibb.co/K80kfHz"><img src="https://i.ibb.co/5JMySVx/3.png" alt="3" border="0" /></a>&nbsp;
What can audiences expect from your upcoming projects?
Currently, I have two films in cinemas: Stories and the Austrian film Four Minus Three, a very emotional story about a woman, and a clown, who loses her family in a car accident. My latest film, I Is Another, with Claes Bang, will have its premiere in the Piazza Grande section at the Locarno Film Festival in August, which I am very excited about.
&nbsp;<a href="https://ibb.co/ymys8d6K"><img src="https://i.ibb.co/Y4kjtPcJ/Copy-of-Copy-of-Red-and-Orange-Photocentric-Modern-Newsroom-Instagram-Post-3.png" alt="Copy-of-Copy-of-Red-and-Orange-Photocentric-Modern-Newsroom-Instagram-Post-3" border="0" /></a>
While you're in Egypt, would you consider working on an Egyptian film if the right opportunity came along?
I would absolutely love to work in Egypt again! I loved being there so much; the people were so lovely. I would return in no time!
Looking back on your career, what's the best advice you've ever received?
Do what you feel is right. If that means saying no to a project because you don't feel it or because you need a break, even if it is a great opportunity, then that is right, and you can trust that feeling.
<a href="https://ibb.co/Q31QLs6d"><img src="https://i.ibb.co/hJt9bpKf/5.png" alt="5" border="0" /></a>&nbsp;
Photo Credit:&nbsp;Valerie Pachner's official page

Exclusive | Valerie Pachner On "Stories," Falling In Love With Egypt, And Choosing Meaningful Roles

By: Yomna Walid&nbsp;
A few weeks after its highly anticipated release, &ldquo;Underage&rdquo; has sparked conversations by addressing a range of issues affecting Generation Z. At the centre of the series is Egyptian director Yahya Ismail, who continues to attract attention with each new project. It is not his first time exploring the lives and challenges of young people, having previously examined similar themes in "Athena."
Following the success of &ldquo;Tawabea&rdquo; during the Ramadan 2026 season, Ismail returned with "Underage," a coming-of-age drama exploring the realities, pressures and challenges facing today&rsquo;s youth. Drawing not only on his experience as a director but also as a father, he brings an authentic perspective to the generation at the heart of the story.
<iframe src="//www.youtube.com/embed/gPzOhkIPgrY" width="560" height="314" allowfullscreen="allowfullscreen"></iframe>&nbsp;
In an exclusive interview with NileFM, Yahya Ismail takes us behind the scenes of "Underage," discusses the research that shaped the series, explains his approach to casting its young stars, and reflects on the realities facing Generation Z. He also addresses the question many fans have been asking: could the hit series &ldquo;Revo&rdquo; return for a third season?
The series &ldquo;Underage&rdquo; tackles several issues affecting young people. What was the main issue you wanted to highlight, and why?
For me, a series is never really about one specific issue. It is about the story. I do not like it when a series is built around a particular social issue. There may be an issue in the background, but ultimately people connect with the story, not the issue itself.
&ldquo;Underage&rdquo; is driven by its narrative. Through that story, the writers; Mohamed Elsoury, Mina Bebawi and Amin Gamal, wanted to bring together many of the situations we hear about involving teenagers, including jealousy, conflicts between girls, teenage pregnancy, differences in social classes and cultures, and the tradition in some rural communities where a young girl marries an older man who takes her to Cairo, promises her a better life and financially supports her family.
These are all separate stories we have heard or read about. The writers wanted to bring them together within one narrative, alongside the story of a girl whose father dies, causing her family&rsquo;s financial situation to deteriorate and forcing her to move to a different school. All these elements were combined into one story.
<a href="https://ibb.co/HpphgfML"><img src="https://i.ibb.co/2YYZK1L0/1.png" alt="1" border="0" /></a>&nbsp;
The series features a large cast of young actors. How did you approach the casting process and match each actor to the right character?
I always cast actors through auditions. Everyone performs two or three scenes so I can understand how they interpret the character.
There were actors I had worked with before, such as Farah Youssef and Ahmed Al Rafeay, so I already knew what they were capable of. Others were completely new to me. In some cases, I wanted audiences to see actors in a different light. For example, I really wanted Amr Wahba to take on a serious role rather than comedy.
Sometimes it simply comes down to instinct. With Ahmed Faheem as the father and Samaa Ibrahim as the mother, I trusted my instincts.
For Jessica Hossam&rsquo;s character, Maryam, I wanted someone who naturally appeared innocent.
For Hana Jayda Mansour&rsquo;s character, I was looking for someone who always tries to do the right thing and carries herself with confidence.
Dalida Joudy Masoud&rsquo;s character needed someone who could express anger and strength despite having an appearance that suggested the opposite.
As for Nahed Reem Al Masry&rsquo;s character, I wanted her to represent the beautiful village girl who marries into a family from a different social class.
Generation Z has its own language and way of thinking. How did you ensure the series portrayed them realistically while making its messages accessible to audiences of all ages?
I believe the series felt very realistic, largely because of the research carried out by the writers. They were committed to understanding this generation and the challenges it faces.
Personally, my children are around that age, so I am already close to this generation. I understand the way they speak and how they view the world, which helped me portray them in a natural and authentic way.
<a href="https://ibb.co/s9NLC5jj"><img src="https://i.ibb.co/hF4pcXss/2.png" alt="2" border="0" /></a>&nbsp;
Amr Wahba and Jessica Hossam both played roles very different from what audiences are used to seeing from them. How challenging was it to direct them in those roles?
Casting Amr Wahba was not a challenge for me because I always knew he was capable of doing it. The real challenge was convincing the producers and the platform because they were used to seeing him in comedy. I believed from the beginning that he had the ability, and his audition confirmed that.
As filming progressed, he developed a deeper understanding of the character. At first, he played the police officer as very serious, but after a few days of filming, he realised the character could also have a lighter and more approachable side.
With Jessica, I wanted every look she gave the camera to feel as though she was discovering the world for the first time through her innocent perspective. That innocence was central to her character.
Since the series premiered, what audience reaction made you feel you had achieved your goal?
The comment I received most often was that every girl in the series felt like a unique individual, with her own family, background and personality. That made me feel the effort we put into developing the characters had paid off.
Was there a particular scene that required exceptional time or effort to achieve the final result?
Honestly, almost every scene is difficult to film in Egypt. The weather is extremely hot, and shooting days are physically demanding.
The bathroom fight scene was especially challenging. It was an exhausting day for everyone involved, and Hana (Jayda) had a particularly difficult time filming it. It was definitely one of the hardest days on set.
Working on this series must have brought you closer to the realities and challenges facing today&rsquo;s generation. Did the experience change your perspective on any issues?
It definitely brought me closer to this generation. I realised how much pressure they live under. They grew up with social media and the promise of instant fame, with constant pressure to be visible and attract attention.
Some feel they have to keep pushing themselves to become successful or famous, while others seem completely disconnected from that race. Overall, I think this generation faces enormous pressure because the future feels uncertain.
Everything changes so quickly. Today, artificial intelligence is transforming industries, and many young people no longer feel confident about what the future holds. They are learning how to adapt to constant change, whereas my generation grew up believing life was much more stable.
<a href="https://ibb.co/0Snknd3"><img src="https://i.ibb.co/2QFwFfB/3.png" alt="3" border="0" /></a>&nbsp;
You recently appeared in a photo with Riham Hagag and Ahmed Mekky. Does the photo hint at a new project together? What are your upcoming plans?
Half the story behind that photo was work-related. I met Riham after &ldquo;Tawabea&rdquo; during Ramadan so we could discuss what worked, what did not, the mistakes we made and what we could improve in future projects.
Meeting Ahmed Mekky happened by coincidence. Riham introduced us, so the photo with him was not connected to any project.
<a href="https://ibb.co/k2m1BfvT"><img src="https://i.ibb.co/v4XYqGRW/4.png" alt="4" border="0" /></a>&nbsp;
&ldquo;Revo&rdquo; continues to enjoy great popularity. Are there plans for a third season, or do you feel the story has reached its conclusion?
At the moment, there have been no discussions about a third season of "Revo." The writer, Mohamed Nayer, and I have occasionally thought about how the story could continue, but ultimately those decisions depend on the production side.
So far, no production company has expressed interest in developing a third season. I have always believed &ldquo;Revo&rdquo; had the potential to grow beyond a television series into a larger brand, with live music events and concerts, but nothing has been confirmed yet.
<a href="https://ibb.co/23XhY0rY"><img src="https://i.ibb.co/jk7fZ9YZ/5.png" alt="5" border="0" /></a>&nbsp;
Photo Credit: Yahya Ismail's official page&nbsp;

Exclusive | Yahya Ismail On "Underage," Generation Z And The Future Of “Revo”

By: Yomna Walid&nbsp;
DJ Rev took over NileFM&rsquo;s DJ of the Week on Thursday at 10:00 pm, taking listeners on a journey through deep and groovy house music. What began as a love of house music gradually evolved into a lifelong passion. Hours spent discovering new sounds eventually led to performances in different cities, unforgettable nights behind the decks, and an ongoing journey of growth as both a DJ and producer.
NileFM interviewed Rev about the experiences that shaped his career, the challenges he faced while establishing himself in the industry, and the creative process behind crafting a memorable set. He also shares insights into balancing music production with live performances, staying true to his artistic identity while adapting to different audiences, and reflects on his DJ of the Week set.
Tell Us About Your Background And Where Your Journey Began. I started DJing around 2010. It all began with a real passion for music, especially house music, and over time it became more serious, as I started performing and exploring the scene.
<a href="https://ibb.co/PZN9nfys"><img src="https://i.ibb.co/5W6nyf3X/1.png" alt="1" border="0" /></a> What was the definitive moment that made you realize you wanted to pursue DJing? It wasn&rsquo;t really one specific moment; it was more of a gradual feeling. The more I played and spent time around music, the more I realized this is what I truly enjoy doing and want to keep developing. You are well-known for immersing yourself in different cultures during your travels. How do these global experiences translate into your sound and performance curation? Honestly, I don&rsquo;t focus on specific places when it comes to influencing my sound. I travel mainly for enjoyment, and every place has its own vibe. I think that variety in atmosphere naturally reflects in how I feel and play music. When constructing a new set, what is the core narrative or emotional experience you want to deliver to the dance floor? I like to take people on a journey. I usually start with a warm and deep vibe, build the energy gradually, and then bring it back smoothly at the end. I focus more on feeling and flow rather than a fixed structure.
<a href="https://ibb.co/4nkJByZp"><img src="https://i.ibb.co/G4mFgwvR/2.png" alt="2" border="0" /></a> What are some of the most significant hurdles you have encountered along your journey as an artist? Like any artist, consistency and finding the right opportunities were not always easy. It takes time to grow, learn, and stay motivated. Balancing the roles of both producer and DJ can be intricate. How do you test a track&rsquo;s efficacy, and what determines whether it makes the cut for a live set? I started producing house music as well, and when I test a track, it&rsquo;s all about how it feels in a set. If it works smoothly in transitions and creates the right energy, it makes the cut. Can you give us a preview of what listeners can expect from your upcoming appearance as NileFM&rsquo;s DJ of the Week? They can expect a smooth journey with deep and groovy house vibes, starting warm, building energy, and keeping a natural flow throughout the set. Is there a particular performance that stands out as a defining moment in your career? What is the story behind it? I played back in 2010 in Little Buddha Club in Hurghada, and also had gigs in Jordan and a private event. Those early experiences were really important for me and helped shape my path. How do you maintain your signature artistic identity while remaining adaptable to diverse crowds and venues globally? I stay true to my sound, but I always read the crowd. It&rsquo;s about balancing your own identity with the energy in the room. Finally, what crucial advice would you offer to aspiring DJs looking to break into the industry and carve out their own path? My advice is to stay consistent, keep learning, and focus on your own taste instead of following trends. Passion and patience make a big difference.
<a href="https://ibb.co/9kb7mrsL"><img src="https://i.ibb.co/7dnqx125/3.png" alt="3" border="0" /></a> Photo Credit: Rev&rsquo;s official page
&nbsp;

Exclusive | DJ Rev Reveals His Journey From House Music Fan To DJ And Producer

By: Yomna Walid
Never stop dreaming. In 2023, The Ghetto Kids participated in Britain&rsquo;s Got Talent, dancing to &ldquo;Waka Waka&rdquo; by Shakira, and won the Golden Buzzer. In 2026, they returned, but this time alongside their idol Shakira, dancing with her in the official video for the World Cup song &ldquo;Dai Dai.&rdquo; Additionally, the Ghetto Kids are preparing for the performance of a lifetime, showing off their moves alongside the Colombian superstar at the World Cup Final halftime show on 19 July 2026.
NileFM spoke exclusively with Ghetto Kids founder Dauda Kavuma about their dream coming true, what&rsquo;s coming next, and the inspiring journey behind the group.
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&nbsp;
The Ghetto Kids, formerly known as Triplets Ghetto Kids, are an internationally acclaimed music and dance group from the Katwe slums in Kampala, Uganda. Founded in 2014 by dance teacher Dauda Kavuma, the group is composed of orphaned and vulnerable children who use the performing arts to improve their lives and fund their education.
Take us back to the beginning. How did the idea for Ghetto Kids start, and how many children are currently part of the group? We started in 2014. Ghetto Kids is an NGO inspired by Triple S. The group comprises orphaned, vulnerable, and less privileged children. We all live under one roof at our foundation home. There are currently 60 children aged between three and 18. We use music and drama to build a better life by providing education, shelter, food, healthcare, and clothing.
<a href="https://ibb.co/sJ5VLdcC"><img src="https://i.ibb.co/FqsDGLcX/1.png" alt="1" border="0" /></a>&nbsp;
After your video asking Shakira to perform with you went viral, how did you receive the news that she had accepted? What was your reaction? We felt so excited. It was unbelievable; we genuinely did not see it coming. One of the kids, Akram, saw the update on Instagram and immediately showed it to the others. They were so happy, jumping up and down and crying tears of pure joy.
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Your dance videos consistently impress millions of viewers. On average, how long does it take to create and perfect a dance routine before filming? Usually, it does not take much time at all. Once we receive a song, either I or our social media manager will play it for the kids. They listen, and within a few minutes, everyone comes up with their own dance moves. We do not typically teach them rigid choreography; they create the movements themselves. Sometimes we do not even rehearse; we just go on set and shoot organically.
<a href="https://ibb.co/Wp5PrR9Q"><img src="https://i.ibb.co/XkL3nGB9/2.png" alt="2" border="0" /></a>&nbsp;
After &ldquo;Dai Dai&rdquo; became a huge success, you started creating dance videos inspired by different countries and cultures. What were the biggest challenges in adapting to so many different dance styles? There were not really any major challenges. We adapt quite easily. We have produced videos inspired by various international tracks, like "ODG" by a Nigerian artist, and others. The process has always been incredibly smooth for us.
From receiving the Golden Buzzer on Britain&rsquo;s Got Talent to performing on one of the world&rsquo;s biggest stages, the FIFA World Cup, how has this incredible journey shaped you both personally and professionally? I feel immensely blessed to have performed to &ldquo;Waka Waka,&rdquo; and to now transition from that into the official World Cup. It feels like a blessing from God. Professionally, our previous appearance was a competitive performance, but now we get to perform on global stages without being judged. We simply express who we are.
With so many children living, training, and performing together, how do you maintain teamwork and harmony? And when planning a new video, how do you decide which ideas to bring to life? Most of the time, we collaborate directly with the children, which is exactly how we maintain that harmony. We do not just make decisions on our own; we discuss ideas, listen to their thoughts, and create something meaningful together. That shared teamwork is what keeps us moving forward.
When planning a video, our ultimate focus is on capturing happiness and joy. We always aim for something organic and natural because we never want it to feel forced or fake.
<a href="https://ibb.co/G3M4nXHG"><img src="https://i.ibb.co/PzWvFRDJ/3.png" alt="3" border="0" /></a>&nbsp;
From dancing to Shakira&rsquo;s &ldquo;Waka Waka&rdquo; on Britain&rsquo;s Got Talent to now performing alongside her at the FIFA World Cup 2026, how does it feel to see this journey come full circle? The Ghetto journey is constantly progressing and moving forward. We have achieved milestones we never imagined could be real. This entire experience has been completely life-changing.
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&nbsp;
What has been the most emotional or unforgettable moment in the Ghetto Kids&rsquo; journey so far? Receiving Shakira&rsquo;s invitation to perform at the World Cup halftime show; that specific moment was absolutely incredible.
<a href="https://ibb.co/mCXm4nzc"><img src="https://i.ibb.co/zh71Z3f4/4.png" alt="4" border="0" /></a>&nbsp;
What&rsquo;s next for Ghetto Kids? Are there any upcoming projects, collaborations, or surprises that you can share with us? We are expecting a lot of growth following the World Cup performance. We can already see many opportunities and doors opening. We hope to work with various international artists and perhaps even join Shakira on tour someday. We would love to collaborate more extensively with her, because the World Cup stage alone cannot showcase the full depth of our dance style. On tour, we could express so much more.
We also hope to build a dedicated rehabilitation and education centre to further support the children.
<a href="https://ibb.co/N2S0dNzM"><img src="https://i.ibb.co/DfpBHMnZ/5.png" alt="5" border="0" /></a>&nbsp;
Photo Credit: Ghetto Kids' official page&nbsp;
&nbsp;

Exclusive | Ghetto Kids Founder Dauda Kavuma On Their Journey From YouTube To The World Cup Stage With Shakira

Nile FM Exclusive  

From Disney Channel star to one of the world&rsquo;s biggest pop artists, Selena Gomez has built a career filled with unforgettable hits exploring love, heartbreak, confidence and self-discovery. Whether you&rsquo;re revisiting childhood memories or discovering her music for the first time, her songs continue to resonate with fans across generations.
As Selena Gomez celebrates her 34th birthday, here&rsquo;s a look at 10 songs that have defined her musical journey.
Come &amp; Get It (2013)
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&ldquo;Come &amp; Get It&rdquo; marked the beginning of Selena&rsquo;s solo career following her time with Selena Gomez &amp; the Scene. Originally considered for Rihanna, the song ultimately became Selena&rsquo;s breakthrough solo hit. With its Indian-inspired production and infectious chorus, it remains one of the most recognisable songs in her catalogue.
Same Old Love (2015)
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Written by Charli XCX, &ldquo;Same Old Love&rdquo; became one of the standout tracks from Selena&rsquo;s Revival album. The emotional break-up anthem explores the exhaustion of being trapped in an unhealthy relationship and showcased a more mature sound that helped redefine her career.
I Can&rsquo;t Get Enough (2019)
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Teaming up with Benny Blanco, Tainy and J Balvin, Selena embraced Latin pop in this infectious collaboration. Blending English and Spanish lyrics with upbeat production, the song became one of her most fun and danceable releases.
Taki Taki (2018)
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Although Selena appears alongside DJ Snake, Ozuna and Cardi B, her Spanish-language verse became one of the song&rsquo;s standout moments. The global hit introduced her to an even wider international audience and became one of the defining crossover songs of the late 2010s.
Lose You to Love Me (2019)
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Perhaps Selena&rsquo;s most personal song, &ldquo;Lose You to Love Me&rdquo; tells the story of healing after heartbreak and learning to put yourself first. Co-written with Julia Michaels, the emotional piano ballad became Selena&rsquo;s first No. 1 single on the Billboard Hot 100 and remains one of her most celebrated songs.
Kill Em With Kindness (2016)
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Inspired by Selena&rsquo;s belief in responding to negativity with compassion, this uplifting anthem encourages listeners to choose kindness over hate. Its empowering message continues to resonate with fans around the world.
Calm Down (2022)
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Selena joined Nigerian superstar Rema on the remix of &ldquo;Calm Down&rdquo;, creating one of the biggest global hits of the decade. The collaboration helped introduce Afrobeats to an even broader audience and made history as the first Afrobeats song to surpass one billion on-demand streams in the United States.
Love You Like a Love Song (2011)
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Released during her time with Selena Gomez &amp; the Scene, this catchy synth-pop hit remains one of her signature songs. More than a decade later, it continues to be a fan favourite and one of the defining tracks of early-2010s pop.
We Don&rsquo;t Talk Anymore (2016)
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Selena teamed up with Charlie Puth for this heartfelt duet about two former lovers struggling to move on after a break-up. The song&rsquo;s dual perspective and relatable lyrics helped make it one of the biggest pop collaborations of the year.
Ojos Tristes (2025)
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One of Selena&rsquo;s newest releases, &ldquo;Ojos Tristes&rdquo; reimagines Jeanette&rsquo;s classic &ldquo;Muchacho de los Ojos Tristes&rdquo; with a contemporary sound. Featured on I Said I Love You First, her collaborative album with producer and fianc&eacute; Benny Blanco, the song blends nostalgia with modern pop while introducing the beloved classic to a new generation.
A Career That Continues to Evolve
Throughout her career, Selena Gomez has never been afraid to reinvent herself. From catchy pop anthems and emotional ballads to Latin collaborations and global hits, she has built a catalogue that reflects both her artistic growth and personal journey. As she celebrates her 34th birthday, her music continues to connect with millions of listeners around the world, proving that her influence extends far beyond the charts.
Photo Credit: Selena Gomez&rsquo;s official page
&nbsp;

On Selena Gomez’s Birthday: 10 Songs Every Fan Should Know

After more than a month of football action, the FIFA World Cup 2026 will reach its conclusion on Sunday, 19 July. Before the highly anticipated final kicks off at New York New Jersey Stadium, fans around the world will be treated to a closing ceremony celebrating the tournament's journey across three host countries and 16 Host Cities.
According to FIFA, the FIFA World Cup 2026 Closing Ceremony will celebrate the unforgettable journey of the tournament's 48 participating nations, bringing together football, music and entertainment on one of the biggest stages in sport.
Post Malone to Headline the Closing Ceremony
Global superstar Post Malone will headline the FIFA World Cup 2026 Closing Ceremony, performing ahead of the final.
The ceremony will begin 90 minutes before kick-off and will combine live entertainment with the excitement surrounding football's biggest match. Known for blending genres and connecting with audiences around the world, Post Malone will lead a celebration designed to mark the end of a historic tournament.
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Star-Studded Closing Ceremony Line-Up
The closing ceremony will feature performances from several internationally recognised artists, including:
Laura Pausini Nicole Scherzinger Robbie Williams IShowSpeed
Hollywood actor Tom Cruise will also make a special appearance during the celebration. In addition, Jennifer Hudson will perform the United States national anthem before the final. The Academy Award, Emmy, Grammy and Tony Award winner is expected to deliver one of the evening's standout musical moments.
A Historic First: World Cup Final Halftime Show
For the first time in FIFA World Cup history, the final will feature a dedicated Halftime Show. The performance will bring together some of the biggest names in global music, with appearances from:
BTS Burna Boy Justin Bieber Gustavo Dudamel PS22 Chorus Coldplay Madonna Shakira The landmark show aims to create a global celebration combining football and music, giving fans a new entertainment experience during the tournament's final match.
A Fitting End to a Historic Tournament
From its opening on 11 June to the final on 19 July, the FIFA World Cup 2026 has introduced a new era for international football, featuring 48 teams across three host countries: the United States, Canada and Mexico.
The closing ceremony will celebrate the players, teams, host nations and supporters who have made the tournament memorable before one country lifts football's most prestigious trophy.
As the world watches the final moments of the competition, the ceremony will provide a fitting celebration of the passion, culture and global unity that make the FIFA World Cup one of sport's biggest events.
Photo Credit: Post Malone's official page

FIFA World Cup 2026 Closing Ceremony: Performers And Halftime Show

Norway may have ended its 2026 FIFA World Cup campaign with a quarter-final exit, but the country&rsquo;s influence continues to make headlines. This time, the attention is not only on football star Erling Haaland&rsquo;s performances on the pitch, but also on a surprising musical talent that has taken social media by storm.
Norwegian DJ and producer KYGO has revived a rap song recorded by Haaland as a teenager, introducing it to millions of new listeners almost a decade after its original release.
The Story Behind the Song
In 2016, a 16-year-old Haaland stepped into a recording studio under the stage name Lyng. He joined fellow Norwegian footballers Erik Botheim and Erik Tobias Sandberg to form a rap group called Flow Kingz.
The trio released a track titled &ldquo;Kygo Jo," which attracted little attention at the time. However, following Haaland&rsquo;s impressive performances at the 2026 World Cup, the song has found a second life, surpassing 24 million views on YouTube as fans discover an unexpected side to the striker.
<iframe src="//www.youtube.com/embed/oYJWkDFzEXA" width="560" height="314" allowfullscreen="allowfullscreen"></iframe>&nbsp;
How KYGO Brought the Song Back
The song&rsquo;s viral comeback began when KYGO teased fans on Instagram, promising to release a remix of Haaland&rsquo;s teenage rap track if the Norwegian striker scored against Brazil during the World Cup.
Haaland delivered in spectacular fashion, scoring twice in the match. True to his promise, KYGO released &ldquo;Kygo Jo - Flow Kingz, JMK w/ Lyng (Kygo Remix)&rdquo;, giving the nearly decade-old track a fresh electronic sound.
The remix quickly gained popularity, with many fans surprised to learn that one of football&rsquo;s biggest stars had once pursued music. According to KYGO, the remix reached number one on Spotify in Norway, marking an unexpected revival for the track.
<iframe src="//www.youtube.com/embed/zqF4VeAjoNg" width="560" height="314" allowfullscreen="allowfullscreen"></iframe>&nbsp;
Haaland&rsquo;s Response
Haaland embraced the moment with his trademark sense of humour. Sharing KYGO&rsquo;s post on his official social media account, he jokingly asked:
&ldquo;Does this mean I&rsquo;m officially an artist now?&rdquo;
The light-hearted exchange delighted fans and helped fuel the song&rsquo;s popularity across social media platforms.
A World Cup to Remember
Despite Norway&rsquo;s elimination in the quarter-finals, Haaland finished the tournament as one of its standout performers. With seven goals, he ended the 2026 FIFA World Cup among the competition&rsquo;s top scorers, behind only Kylian Mbapp&eacute; and Lionel Messi.
While Haaland&rsquo;s football career continues to reach new heights, the unexpected success of &ldquo;Kygo Jo - Flow Kingz, JMK w/ Lyng (Kygo Remix)&rdquo; has reminded fans that, before becoming one of football&rsquo;s biggest stars, Haaland had already explored his passion for music.
Now, thanks to KYGO, the world is finally listening.
Photo Credit: Erling Haaland's official page&nbsp;

How KYGO Made Erling Haaland’s Teenage Rap Song Go Viral

Egypt’s #1 destination for ALL THINGS MUSIC. Nile FM brings you News, Music Reviews, Music Videos, Celebrity Gossip, Live Music sessions and Egyptian Musicians.

Beats

Music has always been more than entertainment for Egyptian entrepreneur May Eldeeb. For the founder and creative director of Ritmo Apparel, it became the inspiration behind her fashion brand, creative identity and entrepreneurial journey.
Speaking on &ldquo;The Big Drive&rdquo; with Zeinab and Sami, Eldeeb explained how her passion for music influenced every aspect of Ritmo, from its name and collections to the way she approaches design, while also discussing the challenges of building an Egyptian fashion brand.
From Music Dreams to Fashion
Before entering the fashion industry, Eldeeb dreamed of becoming an astronaut. She later became fascinated by the idea of becoming a DJ.
&ldquo;I thought being a female DJ would be amazing, but I stayed home because my parents wouldn&rsquo;t approve,&rdquo; she recalled.
After studying at the American International School and later completing fashion courses with the London College of Fashion, she decided to launch Ritmo in January 2021.
The Story Behind Ritmo
The name &ldquo;Ritmo&rdquo; means &ldquo;rhythm&rdquo; in Italian.
&ldquo;I believe everything sounds good in Italian,&rdquo; she joked.
The inspiration came while she was developing the brand&rsquo;s identity and listening to music during the creative process. While working on Ritmo&rsquo;s brand manual, she heard The Black Eyed Peas song &ldquo;RITMO&rdquo;, which ultimately inspired the brand&rsquo;s name.
For Eldeeb, rhythm represents the creative process behind every collection and reflects the connection between music, emotion and fashion.
&ldquo;Quiet Until You Look Closer&rdquo;
One of Ritmo&rsquo;s core philosophies is the phrase &ldquo;Quiet Until You Look Closer&rdquo;.
Eldeeb explained that, just as music can transform people&rsquo;s emotions, clothing can influence how they feel throughout the day.
&ldquo;You dress according to the rhythm you want your day to have,&rdquo; she said.
She compared a wardrobe to the soundtrack of someone&rsquo;s life, explaining that butterflies became one of Ritmo&rsquo;s signature symbols because they represent transformation.
The butterfly motif is often hidden within the details of a garment, appearing in stitching, inside a jacket or in the pocket of a pair of jeans &mdash; details designed to be discovered rather than immediately noticed.
Every Collection Starts With Music
Music does not only inspire the brand&rsquo;s name. Many of Ritmo&rsquo;s collections and individual pieces are named after musical concepts, including Tempo, Beat and 11:11.
Eldeeb said music often guides the direction of her designs.
She cited Bob Marley as an influence, pointing to his military-style jackets and the message of unity behind &ldquo;One Love&rdquo;. She also mentioned Michael Jackson as an inspiration for some of her interpretations of the mandarin jacket.
Designing Clothes She Wanted to Wear
Eldeeb said Ritmo began with a simple question:
&ldquo;What do I wish I could find?&rdquo;
Before launching the brand, she often struggled to find pieces that matched her personal style.
&ldquo;I wanted leather jackets because they transform you. They give you that rock-and-roll feeling.&rdquo;
She begins each collection by sketching ideas before searching for the right fabrics, with a focus on creating clothing that she personally wants to wear.
Changing Perceptions of Local Fashion
Eldeeb also discussed misconceptions surrounding Egyptian fashion brands.
&ldquo;People think local brands should be cheap.&rdquo;
She explained that producing locally can often be more expensive because of manufacturing costs, advertising, taxes and photo shoots.
She believes consumers should avoid judging brands simply because they are Egyptian.
&ldquo;Every market has different segments.&rdquo;
The Biggest Challenge
For Eldeeb, the hardest part of fashion is not generating ideas but bringing them to life.
Finding manufacturers and craftsmen who can translate sketches into finished garments remains one of her biggest challenges.
Despite these difficulties, she said nothing compares to seeing customers wearing Ritmo designs.
&ldquo;It&rsquo;s such an emotional moment,&rdquo; she said. &ldquo;When people tag the brand, it feels like a message from God telling me to keep going.&rdquo;
Social Media&rsquo;s Double-Edged Sword
Eldeeb described social media as both essential and challenging.
While it has become the brand&rsquo;s biggest source of awareness, she believes consumers should make a greater effort to distinguish genuine reviews from misleading content.
&ldquo;If everyone contributes honest and ethical reviews, the entire ecosystem will grow.&rdquo;
Looking Ahead
Looking to the future, Eldeeb hopes to showcase Ritmo at Copenhagen Fashion Week, which she admires for its creativity, colour palette and overall atmosphere.
Her advice to aspiring entrepreneurs is simple:
&ldquo;Jump off the mountain. Open the parachute on the way down.&rdquo;
&ldquo;No one can fully prepare you for entrepreneurship. It has ups and downs, so you just have to start.&rdquo;
Egyptian entrepreneurs interested in appearing as guests on &ldquo;The Big Drive&rdquo; with Zeinab and Sami can send their stories to contactnrp@nrp.net.eg. The weekly show airs every Monday and highlights Egyptian brands, entrepreneurs and businesses.
&nbsp;

How Music Shaped May Eldeeb’s Fashion Career: The Story Behind Ritmo Apparel

Another episode of "The Big Drive" with Zeinab and Sami put the spotlight on Egyptian entrepreneurship, featuring Benteiin, the unisex clothing brand founded by sisters Laila and Judy Tamer.
What started as a passion project during the COVID-19 pandemic has grown into a local fashion brand that blends Egyptian culture with modern streetwear. During the interview, co-founder Laila Tamer shared the story behind Benteiin, the challenges the sisters faced and the lessons they learnt while building their business.
A Passion That Became a Business
Before launching Benteiin, Laila worked as a graphic designer with a passion for fashion. She and her sister Judy always enjoyed styling outfits, creating original designs and dreaming of launching their own clothing brand.
The COVID-19 lockdown gave them the opportunity to turn that dream into reality.
"We kept asking ourselves, 'Why not turn our passion into a business?'"
The sisters began learning everything they could about clothing production, content creation and building a fashion brand from the ground up.
The Meaning Behind Benteiin
Laila explained that she and her sister had dreamed of starting a fashion brand since they were teenagers. Inspired by their mother's encouragement to become independent, they decided to take the leap.
What sets Benteiin apart is its blend of contemporary fashion with Egyptian culture.
"I once designed a hoodie inspired by Umm Kulthum," Laila said, highlighting the brand's aim of reimagining Egyptian cultural icons through modern fashion.
From the beginning, the sisters focused on delivering high-quality products at affordable prices without compromising their creative vision.
Overcoming Challenges
One of the biggest challenges was living up to their slogan: "Producing the highest quality at the lowest prices."
Finding reliable suppliers, maintaining product quality and keeping prices affordable proved to be among the most difficult aspects of their journey.
They also faced unexpected challenges with manufacturers, who sometimes changed agreed prices after production had already begun. Like many start-ups, there were periods when they had very few customers.
Despite those setbacks, Laila never lost faith in the brand.
"I always believed in Benteiin," she said, adding that her mother's continued support motivated her to keep producing and moving forward.
Looking back, Laila wishes someone had told her to be more patient.
"I expected success from day one," she admitted. "I've learnt that it's OK to ask for help. You don't have to do everything on your own."
While Laila focuses on designing the collections, Judy manages marketing and customer relations. The sisters laughed as they recalled believing they would become millionaires almost immediately after launching the business.
Instead, they gradually built their audience by sending products to content creators and taking part in pop-up events.
Building a Community Through Storytelling
Rather than simply promoting products, Benteiin focused on telling its story.
Laila explained that social media became an important marketing tool, allowing the sisters to share behind-the-scenes moments, document the brand's journey and involve customers in every milestone.
"When people connect with your story, they trust you," she said. "It's not just about the product; it's about the journey behind it."
Advice for Future Entrepreneurs
Laila encouraged aspiring entrepreneurs not to wait for the perfect moment before launching their ideas.
"Don't wait for the perfect time. If you have an idea, go for it. Create your own opportunities because you'll learn so much throughout the journey."
She also expressed gratitude to her sister Judy for being her partner throughout every stage of building Benteiin.
Egyptian entrepreneurs interested in appearing as guests on "The Big Drive" with Zeinab and Sami can send their story to contactnrp@nrp.net.eg. The show every Monday highlights Egyptian brands, entrepreneurs and businesses.
Photo Credit: Laila Tamer's official page&nbsp;
&nbsp;

The Story Behind Benteiin: How Two Egyptian Sisters Built A Modern Fashion Brand

Egyptian DJ and producer Philippe El Sisi joined Nancy on Let's Dance, airing every Monday from 7pm to 8pm, to reflect on his two-decade career, his rise on the international trance scene, the role of artificial intelligence (AI) in music production and what fans can expect next.
Widely known as the "Anthem Guy", Philippe has established himself as one of the leading artists in the Future Sound of Egypt (FSOE) family, with five official FSOE anthems to his name. His euphoric productions have become staples of the global progressive and trance scene, while his performances continue to attract audiences around the world.
Throughout his career, Philippe has performed in Argentina, Australia, the United States and clubs across Europe and Asia. He has also appeared at some of the world's biggest electronic music events, including Tomorrowland, Romania's Untold Festival, Zurich's Street Parade, Future Sound of Egypt at the Great Pyramids of Giza and Shine Ibiza, where he performed alongside artists including Above &amp; Beyond and Paul van Dyk.
As a producer, Philippe has also earned widespread recognition, with ten of his tracks selected as Future Favorites on Armin van Buuren's A State of Trance, cementing his reputation as one of Egypt's leading trance producers.
A Journey That Started at Five
Philippe revealed that his passion for music began at an early age.
"My musical journey began more than twenty years ago. When I was five years old, I started playing the piano by ear. Whenever I heard a melody, I could play it."
As he grew older, he developed a passion for electronic dance music, inspired by artists including Paul Oakenfold, Paul van Dyk, Armin van Buuren and Egyptian trance duo Aly &amp; Fila.
He recalled attending rave events with friends before Aly Fathallah of Aly &amp; Fila encouraged him to start producing music, leading to his first official release in 2006.
Support From Trance Legends
One of Philippe's biggest career milestones came in 2007 when his music was featured on Armin van Buuren's A State of Trance during the show's early years.
He recalled Armin introducing him as "the rising star from Egypt", describing the moment as a turning point that helped launch his international career.
Philippe explained that being featured on globally recognised radio shows such as A State of Trance and Paul van Dyk's radio programme introduced his music to millions of listeners and significantly expanded his international fanbase.
A Lifelong Friendship With Aly &amp; Fila
Philippe also spoke about his long-standing friendship with Egyptian trance icons Aly &amp; Fila.
"We've known each other since school," he said, adding that they began collaborating around 2009.
Among their best-known collaborations is Count on Me, featuring vocalist Jaren Cerf. Released during the COVID-19 pandemic, the track spent three weeks at No. 1 on Beatport and became one of the year's biggest trance releases, finishing as the second-highest-ranked trance track on Armin van Buuren's annual A State of Trance Top 20.
Working With Elissa
Beyond electronic music, Philippe has also worked with Lebanese superstar Elissa.
He produced multiple songs for the singer and created remixes for her performances at Saudi Arabia's MDLBEAST festival, where she performed updated versions of her classic hits that quickly gained widespread attention online.
The Power of Believing in Yourself
Asked about confidence and perseverance, Philippe said success begins with self-belief and persistence.
"If you believe in yourself, you can do it," he said. "I don't think I'm a genius. I just trusted the process and kept believing in what I wanted to achieve."
Performing Around the World
Philippe's first international performance came in 2009 during a mini tour of Argentina, where he performed in Buenos Aires and Rosario.
Since then, he has performed for audiences across the globe and says one of the most rewarding experiences is seeing people connect emotionally with his music, even without lyrics.
AI Is a Tool, Not a Replacement
Discussing artificial intelligence, Philippe emphasised that he views AI as a creative assistant rather than a replacement for musicians.
He said he would never rely on AI to generate an entire song but uses it to streamline certain stages of production, including vocal processing and workflow improvements.
"Creating an album used to take around six months," he explained. "With AI tools, it can now take around three weeks. But I still create the melodies, drums and the entire track myself. AI simply helps speed up parts of the production process."
Favourite Festivals
Among the many festivals he has performed at, Philippe highlighted three as his favourites.
Street Parade in Zurich remains one of his most memorable experiences, where he performed on a truck in front of more than one million people and appeared on Swiss national television in 2019.
He also named Tomorrowland as one of the festivals he hopes to return to and praised Romania's Untold Festival as another unforgettable experience.
What's Next?
Looking ahead, Philippe revealed that he is focusing on expanding his live performances.
His first full live performance took place in Kuala Lumpur in May, marking a new chapter in his career.
"It's more challenging than DJing, but I love it," he said.
He also confirmed that several collaborations are currently in development, including projects with E-Dash, Mina and other artists.
Advice for Young Artists
Philippe encouraged aspiring musicians to protect both their hearing and their dreams.
He stressed the importance of wearing ear protection during performances and reminded artists to prioritise their health despite working in loud environments.
For newcomers hoping to break into the music industry, he believes independent releases have made it easier than ever for emerging artists to build an audience without waiting for major record labels.
Rather than relying solely on established labels, Philippe encouraged young producers to release their own music, develop their audience and trust the process.
"Believe in yourself, don't quit, stay consistent and have faith in God," he said. "There will always be obstacles, but if you keep going, you'll get where you want to be."

Egyptian DJ And Producer Philippe El Sisi Opens Up About AI, His Global Journey And What's Next

Egyptian DJ and producer Philippe El Sisi will join Nancy on "Let's Dance" on NileFM tomorrow, Monday 6 July 2026, from 19:00 to 20:00, for an interview about his musical journey and career.
According to his biography, Philippe, who was born in Cairo, discovered music at an early age. His passion for electronic dance music began when he was 12 after discovering artists including Armin van Buuren, Paul Oakenfold and Paul van Dyk. With a background in classical music, he went on to develop a talent for music production and won first place in the Diverted Recording remix competition in 2008 for his remix of Wildfire, which attracted more than 1,000 entries.
Over the years, Philippe has gained international recognition through releases including Over You, featuring Josie, and his remix of This Heart Is Yours by Neev Kennedy. He has also collaborated with artists including Armin van Buuren and Ferry Corsten.
The interview will air on "Let's Dance" with Nancy on NileFM from 19:00 to 20:00 on Monday.

Egyptian DJ And Producer Philippe El Sisi On NileFM's "Let's Dance" With Nancy

Entrepreneur and content creator Matthew Kerolos joined Basmah on Brain Busters on NileFM, where he opened up about building meaningful relationships, creating content with purpose, and why persistence, not talent, is often the biggest factor behind success.
Known for traveling across Egypt to spotlight entrepreneurs, founders, and small business owners, Kerolos has used storytelling to showcase the people behind emerging businesses while giving them a platform to share their journeys.
Throughout the interview, he explored the episode's central theme, "persisting until it hardens into fact," sharing the mindset that has helped him build meaningful connections, overcome rejection, and create opportunities through consistent effort.
Persistence Without Burning Bridges For Kerolos, persistence is one of the most valuable qualities anyone can develop, but only when it's done with respect. "I never try to be pushy in a negative way because the world is small," he explained. Whether he's trying to secure a guest or build a new business relationship, he believes persistence should never damage future opportunities. "If it's somebody I really admire and want to work with, I'll find another way to reach them. If someone is ignoring you, get to the point where they can't avoid you, but do it respectfully." Why Sending the First Message Doesn't Scare Him Unlike many people who hesitate before reaching out to someone successful, Kerolos says fear has never stopped him. "I never get scared of reaching out to anybody because there will always be another person." To him, rejection is simply part of the process rather than something to avoid. The Biggest Mistake Young People Make According to Kerolos, one of the biggest mistakes he sees is approaching opportunities with a sense of entitlement. "A lot of people ask for opportunities expecting to get something immediately," he said. While he's happy to help others, he believes opportunities must be matched by effort. "People who feel entitled rarely put in the work. Entitlement at a young age is a recipe for disaster." He added that many experienced entrepreneurs avoid working with people who believe success should simply be handed to them. Convincing High-Profile Guests to Say Yes One of the questions Kerolos receives most often is how he convinces influential entrepreneurs to appear in his videos. His answer is surprisingly simple. Many of the successful people he interviews aren't interested in publicity at all. "I actually love interviewing people who don't like publicity." Instead of focusing on exposure, he approaches them by explaining how their stories can provide value to others, support charitable initiatives, or inspire future entrepreneurs. "It's never about making them famous. They don't need that." Confidence Comes From Repetition For Kerolos, confidence isn't something people are born with, it develops through repetition. "I believe in reps." Before creating content, he spent years working with hospitality business owners in the United States, an experience that taught him how to deal with rejection. "They were probably the most ruthless when it came to saying no." By the time he began filming content in South Africa, approaching strangers felt far less intimidating. However, he believes confidence and repetition work together. "You have to believe in yourself enough to start, and then the reps build the confidence." The Biggest Myths About Successful People Kerolos believes people often misunderstand what success looks like. Many assume successful people possess extraordinary abilities, when in reality they're often ordinary people who have simply spent years mastering their craft. "They just have more experience than you." He also challenged another common misconception, that wealthy people are inherently selfish. "A lot of successful people genuinely want to provide value because they're passionate about what they do." Whether building businesses, creating television, or developing real estate, he believes many successful entrepreneurs simply turned the passions they had as children into lifelong careers. The Craziest Way He Landed a Collaboration Persistence paid off in one unforgettable experience while filming in South Africa. After being rejected five separate times by a potential guest, Kerolos came up with an unconventional solution. He convinced people around the executive to schedule what appeared to be a professional meeting, giving him the opportunity to finally speak with the businessman face-to-face. After a 30-minute conversation, the executive agreed to meet him again the following morning. The experience reinforced Kerolos' belief that persistence often succeeds when paired with creativity and respect. The One Person He'd Love to Meet If given the opportunity to interview anyone, Kerolos doesn't hesitate. "The Lebanese singer Fairuz." Calling her a legend, he says she's someone he's admired for years. Advice to His Younger Self Looking back, Kerolos wishes he had started even earlier. "Make the mistakes early." He believes the teenage years are the perfect time to experiment, fail, and gain experience before adulthood brings greater responsibilities. "Don't wait until you graduate. Start while you're still in school." He also encourages young people to surround themselves with individuals from different generations rather than only looking at people who have already achieved success. "The people who have already made it are living a completely different life from the people who are still building theirs." For Kerolos, success isn't built overnight. It's the result of taking action early, learning from failure, putting in countless repetitions, and remaining persistent long after most people would have given up.
&nbsp;

Matthew Kerolos Opens Up About Persistence, Entrepreneurship, And Chasing Big Opportunities

Nile FM's Guests

The US dollar is trading at EGP 50.83 for buying and EGP 50.93 for selling, according to the latest exchange rates published by the National Bank of Egypt (NBE) on Thursday, 30 July 2026.
Other major currencies are also being traded at the following rates: the British pound is trading at EGP 67.77 for buying and EGP 68.11 for selling, while the euro is trading at EGP 58.16 for buying and EGP 58.44 for selling. The Chinese yuan is trading at EGP 7.51 for buying and EGP 7.53 for selling.
The UAE dirham is trading at EGP 13.82 for buying and EGP 13.86 for selling.
Exchange rates are closely monitored by businesses, investors and consumers because changes in the value of the Egyptian pound can affect import costs, investment decisions and the wider economy.
<a href="https://ibb.co/wh03rg6p"><img src="https://i.ibb.co/Wvxqp5KB/Exchange-Rates-2026-07-30-T101603-913.png" alt="Exchange-Rates-2026-07-30-T101603-913" border="0" /></a>&nbsp;
&nbsp;Photo Credit: Freepik (Magnific)
&nbsp;

Exchange Rates | US Dollar, Euro And British Pound Today – 30 July 2026

Egypt is expected to experience extremely hot and humid weather across most parts of the country on Thursday, 30 July 2026, while the northern coasts will see hot and humid conditions, according to the Egyptian Meteorological Authority (EMA).
Night-time conditions will remain warm and humid across most areas, with high humidity levels making temperatures feel 2 to 4 degrees Celsius higher than the actual readings.
Winds will be active at times, reaching 30 to 35 km/h during the evening across parts of Greater Cairo and the Nile Delta, providing some relief from the heat.
Stronger winds of 40 to 45 km/h are forecast over parts of the north-western coast and the Western Desert, where they could stir up sand and dust. These winds may also affect some areas of Upper Egypt.
Along the Mediterranean coast and the Gulf of Suez, wind speeds of 35 to 45 km/h are expected in Salloum, Marsa Matrouh, El Alamein, Alexandria, Baltim and Gamasa, with wave heights ranging from 1.5 to 2.5 metres.
The EMA also forecasts a slight chance of low clouds developing over scattered areas of the northern coast, the Nile Delta, Greater Cairo, the Suez Canal cities and the far south of the country. These clouds may bring light, isolated drizzle with no significant impact.
<a href="https://ibb.co/PZcQVHMz"><img src="https://i.ibb.co/gMSVcKdF/Egypt-Weather-59.png" alt="Egypt-Weather-59" border="0" /></a>
Photo Credit: Flickr&nbsp;
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Egypt Weather | Humidity Levels Rise As Hot Weather Continues – 30 July 2026

The US dollar is trading at EGP 50.53 for buying and EGP 50.63 for selling, according to the latest exchange rates published by the National Bank of Egypt (NBE) on Wednesday, 29 July 2026.
Among the other major currencies, the British pound is trading at EGP 67.10 for buying and EGP 67.35 for selling, while the euro is trading at EGP 57.51 for buying and EGP 57.73 for selling. The Chinese yuan is trading at EGP 7.46 for buying and EGP 7.47 for selling.
The UAE dirham is trading at EGP 13.74 for buying and EGP 13.78 for selling.
Exchange rates are closely monitored by businesses, investors and consumers because movements in the Egyptian pound can affect import costs, investment decisions and the wider economy.
<a href="https://ibb.co/Wvp26g1Z"><img src="https://i.ibb.co/HTpHVnQ6/Exchange-Rates-2026-07-29-T102018-505.png" alt="Exchange-Rates-2026-07-29-T102018-505" border="0" /></a>&nbsp;
Photo Credit: Freepik (Magnific)

Exchange Rates | US Dollar Trades At EGP 50.53 Against The Egyptian Pound – 29 July 2026

Egypt is set to experience rising temperatures across the country on Wednesday, 29 July 2026, with very hot and humid conditions expected during the day in most areas, while the northern coast will remain hot and humid. Warm and humid weather is also forecast overnight across most of the country, according to the official page of the Egyptian Meteorological Authority (EMA).
Winds of 30 to 40km/h are expected to blow intermittently across most regions, helping to moderate temperatures in some exposed areas overnight. Dust and sandstorms may affect parts of the north-western coast, the Western Desert, Lower and Upper Egypt, and parts of the Red Sea Governorate.
Maritime navigation is expected to be disrupted along the coasts of Salloum, Marsa Matrouh, El Alamein, Alexandria, Baltim and Gamasa due to wind speeds of 40 to 60km/h, with wave heights reaching two to three metres. Similar conditions are forecast in parts of the Gulf of Suez.
There is also a slight chance of low cloud developing over scattered areas of the northern coast, the Nile Delta, Greater Cairo and the Suez Canal cities, which could bring light, insignificant drizzle to isolated areas.
The EMA has also warned about the danger of rip currents, one of the leading causes of drowning at beaches. These strong currents flow away from the shore towards the open sea and can reach speeds of 0.5 to 2.5 metres per second, making them faster than even an Olympic swimmer. They can occur even on clear, sunny days and are often identified by calmer or darker patches of water between breaking waves.
If caught in a rip current, remain calm and avoid swimming directly back to shore. Instead, swim parallel to the shoreline until you escape the current before making your way back to the beach.
<a href="https://ibb.co/fVQ7MshR"><img src="https://i.ibb.co/ZRNCd0ns/Egypt-Weather-58.png" alt="Egypt-Weather-58" border="0" /></a>
Photo Credit: Freepik (Magnific)
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Egypt Weather | Rising Temperatures, Strong Winds And Rip Current Alert – 29 July 2026

Egypt is expected to see temperatures rise on Tuesday, 28 July 2026, with hot and humid conditions forecast across most parts of the country, according to the Egyptian Meteorological Authority (EMA).
The northern coasts are likely to experience hot and humid weather during the day, while warm and humid conditions are expected to continue nationwide overnight.
Low clouds may develop over parts of the northern coasts, the Nile Delta, Greater Cairo and Canal cities, with a chance of light drizzle in isolated areas.
Winds of around 30 to 35 km/h are forecast to become occasionally active in several areas, helping to reduce the feeling of heat overnight. They may also stir up dust in parts of the Red Sea Governorate and Upper Egypt.
Along the beaches of Salloum, Marsa Matrouh, El Alamein, Alexandria, Baltim and Gamasa, intermittent winds could lead to waves of between 1.5 and 2 metres.
Marine activity may also be affected in parts of the Gulf of Suez and the Gulf of Aqaba, where stronger winds of 40 to 60 km/h could generate waves reaching between 2 and 3 metres.
Residents and visitors are advised to take precautions during periods of high temperatures, particularly in the afternoon, and to follow updates from the Egyptian Meteorological Authority for the latest weather information.
&nbsp;<a href="https://ibb.co/kVjxQ2ZM"><img src="https://i.ibb.co/MyrsMkd9/Egypt-Weather-57.png" alt="Egypt-Weather-57" border="0" /></a>
Photo Credit: Freepik (Magnific)

Egypt weather | Temperatures Rise As Heat And Humidity Continue - 28 July 2026

The US dollar is trading at EGP 50.74 for buying and EGP 50.84 for selling, according to the latest exchange rates published by the National Bank of Egypt (NBE) on Monday, 27 July 2026.
Among the other major currencies, the British pound is trading at EGP 67.69 for buying and EGP 67.93 for selling, while the euro is trading at EGP 57.77 for buying and EGP 58.04 for selling. The Chinese yuan is trading at EGP 7.49 for buying and EGP 7.51 for selling.
The UAE dirham is trading at EGP 13.80 for buying and EGP 13.84 for selling.
Exchange rates are closely monitored by businesses, investors and consumers because movements in the Egyptian pound can influence import costs, investment decisions and the wider economy.
<a href="https://ibb.co/9XK0Cbw"><img src="https://i.ibb.co/STYg9tQ/Exchange-Rates-2026-07-27-T105638-054.png" alt="Exchange-Rates-2026-07-27-T105638-054" border="0" /></a>
Photo Credit: Freepik (Magnific)
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Exchange Rates | Today’s Exchange Rates In Egypt – 27 July 2026

Egypt is set to experience a temporary drop in temperatures across the northern parts of the country, including Greater Cairo and northern Upper Egypt, on Monday, 27 July 2026, according to the Egyptian Meteorological Authority (EMA).
The weather is expected to be hot and humid during the day across northern Egypt and Greater Cairo, while very hot and humid conditions will prevail in southern Egypt. Overnight, conditions will remain warm and humid across most of the country.
The EMA also forecast a 30% chance of light rain over parts of Halayeb and the far southern Eastern Desert, with showers expected intermittently.
Winds of 30 to 35 km/h are expected at times and may stir up sand and dust in parts of Halayeb and the far southern Eastern Desert.
Along the Mediterranean coast, active winds are forecast in Salloum, Marsa Matrouh, El Alamein, Alexandria, Baltim, Gamasa, Damietta and Port Said, with wave heights expected to range from 1.5 to 2.25 metres.
The authority also warned that maritime navigation could be disrupted in parts of the Gulf of Suez because of strong winds of 50 to 60 km/h. Wave heights there are expected to range between 2 and 3 metres.
<a href="https://ibb.co/pjc3rsXr"><img src="https://i.ibb.co/s9nFJD3J/Egypt-Weather-56.png" alt="Egypt-Weather-56" border="0" /></a>&nbsp;
Photo Credit: Flickr

Egypt Weather | Temporary Drop In Temperatures Continues Across Parts Of The Country – 27 July 2026

British boxer Anthony Joshua and Matchroom Sport chairman Eddie Hearn have praised Turki Alalshikh for his role in raising the global profile of boxing.
The pair also thanked Alalshikh, who serves as Chairman of Saudi Arabia's General Entertainment Authority (GEA) and President of the Saudi Boxing Federation, for his continued support of the sport.
Joshua and Hearn also commended the Saudi Boxing Commission for organising and hosting a major international boxing event, saying it reflected Saudi Arabia's growing stature in world boxing.
Their remarks highlighted the Kingdom's increasing influence in the sport, with Saudi Arabia having hosted a series of high-profile boxing events featuring some of the world's leading fighters.

Anthony Joshua And Eddie Hearn Praise Turki Alalshikh's Role In Boxing's Global Growth

7Dogs has written a new chapter in Egyptian cinema history, becoming the highest-grossing film in Egyptian box office history, with a gross of EGP 258,703,858 in just 60 days of theatrical release. The unprecedented milestone reflects the extraordinary audience response the film has received since its debut.
The latest achievement further cements the film's position among Egyptian audiences, having maintained exceptional momentum in theaters for weeks. Combining large-scale production, a gripping storyline, and a cast of leading Arab and international stars, 7Dogs has delivered a cinematic experience that has raised the bar for Arab filmmaking.
<iframe src="//www.youtube.com/embed/cR-RdaPmBLs" width="560" height="314" allowfullscreen="allowfullscreen"></iframe>&nbsp;
7Dogs follows the story of an Interpol officer who takes on an international drug trafficking network in a high-stakes action thriller. The film stars Karim Abdel Aziz, Ahmed Ezz, Nasser Al Qasabi, Tara Emad, Monica Bellucci, Salman Khan, Sanjay Dutt, and Giancarlo Esposito. It is based on a story by HE Turki Alalshikh, written by Mohammed Aldabbah, and directed by internationally acclaimed filmmakers Adil El Arbi and Bilall Fallah.
The film continues its theatrical run after breaking multiple box office records in Egypt and across the region, underscoring the growing strength of Arab cinema and its ability to achieve unprecedented commercial and audience success.
Photo Credit: Turki&nbsp;Al-Sheikh&rsquo;s official page

7Dogs Becomes The Highest-Grossing Film In Egyptian Box Office History, Surpassing EGP 258.7 Million In 60 Days

One of the biggest surprises at San Diego Comic-Con came as Marvel Studios officially announced that Ryan Gosling will play Ghost Rider, bringing the iconic antihero back to the big screen.
The film is scheduled for release in 2028, although an exact release date has yet to be announced.
Shawn Levy Returns to Direct
The upcoming film will be directed by Shawn Levy, marking another collaboration with Gosling following their upcoming sci-fi adventure, Star Wars: Starfighter. The pair recently wrapped production on the film, which is set for release on 28 May 2027, making Ghost Rider their second consecutive project together.
According to Marvel Studios' official announcement during the Hall H presentation at San Diego Comic-Con, Levy reflected on working with Gosling, saying:
"I'm having the greatest flashback vibes here because I was here two years ago when we showed Deadpool &amp; Wolverine. I'll never forget that night because I was introduced to the greatest fans. We spent a lot of time last year making Starfighter, and as Ryan started talking about this character, I was like, 'Bro, let's ride.' We'll see you in 2028!"
According to the announcement, Gosling also spoke about finally bringing the iconic character to life.
"As you know, this is a character I've wanted to play for a long time."
Ryan Gosling to Play Johnny Blaze
Gosling will portray Johnny Blaze, the original Ghost Rider from Marvel Comics. The character is a motorcycle stunt performer who makes a supernatural deal that transforms him into the Spirit of Vengeance, a flaming skeletal rider who punishes the wicked.
The role was previously played by Nicolas Cage in Ghost Rider (2007), alongside Eva Mendes, and later in the sequel Ghost Rider: Spirit of Vengeance (2011). Mendes has been Gosling's longtime partner, creating an unexpected connection between the previous films and the new adaptation.
The role also marks Gosling's first appearance in the Marvel Cinematic Universe after years of fan speculation and casting discussions.
Why Fans Are Excited
Ghost Rider has long been one of Marvel's most requested characters for a return to the big screen, and Gosling has frequently featured in fan-casting discussions.
Known for performances in Drive, Blade Runner 2049, La La Land and Barbie, the Academy Award-nominated actor is widely recognised for balancing emotional depth, charisma and action, qualities many fans believe make him well suited to one of Marvel's darkest heroes.
The announcement also adds to what is shaping up to be one of the busiest periods of Gosling's career. After leading the upcoming sci-fi film Project Hail Mary, he is set to enter the Star Wars universe with Star Wars: Starfighter in 2027 before taking on Ghost Rider in 2028.
What Comes Next
Ryan Gosling's casting as Ghost Rider is among Marvel Studios' biggest announcements of the year. With Shawn Levy directing, Johnny Blaze returning to the big screen and the film scheduled for release in 2028, fans will be watching closely to see how the actor reimagines one of Marvel's most iconic supernatural heroes. While Nicolas Cage's portrayal remains a fan favourite, a new chapter for Ghost Rider is set to begin.
Photo Credit: Marvel&rsquo;s official page
&nbsp;

Ryan Gosling Is Officially “Ghost Rider” As New 2028 Movie Is Announced

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Spain's victory at the 2026 FIFA World Cup produced plenty of memorable moments, but one of the most talked-about came after the final whistle. While Lamine Yamal celebrated Spain's 1-0 win over Argentina with his teammates, his reunion with his three-year-old brother, Keyne, quickly attracted attention on social media.
Dressed in Spain's red shirt and carrying a piece of the World Cup goal net as a keepsake, Keyne ran onto the pitch at New York New Jersey Stadium to celebrate with his older brother. Photos and videos of the family moment, including images shared by Yamal on social media, were widely shared online as fans praised the brothers' close bond.
Yamal's Biggest Supporter
Throughout the tournament, Keyne became a familiar face in the stands, cheering on his older brother during Spain's matches. Whether celebrating goals, applauding from the sidelines or simply enjoying the occasion, the toddler regularly caught the attention of photographers with his enthusiastic reactions.
Yamal and Keyne share the same mother, Sheila Ebana. After Yamal's parents separated when he was young, Ebana welcomed Keyne in 2022. Since then, the brothers have frequently appeared together in family photographs and family celebrations, highlighting their close relationship.
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Making Football History
While the celebrations with his younger brother captured attention, Yamal also made history on the pitch.
Following Spain's victory, he became the first player under the age of 20 to win both the UEFA European Championship and the FIFA World Cup.
Spain's triumph also marked the country's first FIFA World Cup title since winning the tournament in South Africa in 2010, when they beat the Netherlands in the final.
A Moment Fans Won't Forget
Although Spain's victory will be remembered for its footballing achievements, one of the tournament's defining images was the celebration between Lamine Yamal and his little brother. Their embrace was widely shared on social media, reminding many fans that beyond the records and trophies, football is also about family and the people who support players throughout their careers.
Photo Credit: Lamine Yamal&rsquo;s official page

Meet Lamine Yamal's Biggest Fan: His Little Brother Keyne

In just a few hours, the 2026 FIFA World Cup will come to an end as defending champions Argentina face Spain, who are aiming to lift the trophy for only the second time after their historic triumph in 2010.
While attention is focused on today's final, the FIFA World Cup is far more than a single match. Each tournament has added a new chapter to football history, producing unforgettable moments and legendary champions.
This infographic charts every FIFA World Cup winner from 1930 to 2022. It is worth noting that, according to FIFA, the 1950 tournament did not feature a traditional knockout stage or final. Instead, Uruguay secured the title by finishing top of a four-team final group in one of the most famous tournaments in football history. Similarly, the 1974 and 1978 editions did not include semi-finals, with the finalists determined through a second group stage.
<a href="https://ibb.co/6745X7Vm"><img src="https://i.ibb.co/fzC7DzB2/2.png" alt="2" border="0" /></a>&nbsp;
The infographic also highlights the most successful nations in World Cup history. Brazil remain the competition's most successful team with five titles, followed by Germany and Italy with four each. Argentina have won the tournament three times, while Uruguay have lifted the trophy twice. England and Spain have each been crowned world champions once.
<a href="https://ibb.co/JWsqWSrD"><img src="https://i.ibb.co/6cW8cqDj/Black-Red-White-Illustrated-Soccer-Kids-Birthday-Invitation.png" alt="Black-Red-White-Illustrated-Soccer-Kids-Birthday-Invitation" border="0" /></a>&nbsp;
As the 2026 tournament reaches its conclusion, another chapter is about to be written. After a journey that began on 11 June with an expanded field of 48 teams, only two remain in contention for football's most prestigious prize.
Argentina and Spain will meet in the 2026 FIFA World Cup final today at 22:00 Cairo time (GMT+3), with one nation set to add its name to football history.
Photo Credit: FIFA's official page&nbsp;

Infographic | FIFA World Cup Champions From 1930 To 2022

The journey to the FIFA World Cup 2026 is almost complete. After more than a month of thrilling matches featuring 48 national teams, only four teams remain, with the tournament set to conclude on Sunday, 19 July 2026.
Before the world champions are crowned, France and England will battle for third place, while Spain and Argentina will meet in the FIFA World Cup final.
<a href="https://ibb.co/4w8gsDjX"><img src="https://i.ibb.co/1YrJsp9P/Blue-and-White-Modern-Tournament-Bracket-A4-Document-11.png" alt="Blue-and-White-Modern-Tournament-Bracket-A4-Document-11" border="0" /></a>&nbsp;
Third Place
France vs England Sunday, 19 July, 12:00 am (Cairo time, GMT+3)
Final
Spain vs Argentina Sunday, 19 July, 10:00 pm (Cairo time, GMT+3)
A Historic First World Cup Final Meeting
Spain and Argentina have met only once before at the FIFA World Cup, with Argentina claiming a 2&ndash;1 victory in the group stage of the 1966 tournament. However, the two nations have never faced each other in a World Cup final, making Sunday's showdown their first-ever meeting on football's biggest stage.
Spain Chasing a Second Title, Argentina Defending the Crown
Spain will be aiming to lift the FIFA World Cup trophy for only the second time in its history, having won its first title at South Africa 2010.
Argentina, meanwhile, will look to defend the title it won at Qatar 2022 and claim a fourth World Cup crown, adding to its previous triumphs in 1978, 1986 and 2022.
Lionel Messi and Lamine Yamal's Full-Circle Moment
One of the most compelling storylines ahead of the final is the reunion between Lionel Messi and Lamine Yamal.
The pair first met when Yamal was a baby during a charity photoshoot featuring Messi. The images resurfaced online two years ago as Yamal emerged as one of football's brightest young stars following Spain's UEFA Euro triumph, capturing the imagination of football fans around the world.
The now-iconic photos show Messi holding and bathing an infant Yamal, creating a remarkable full-circle moment as the two prepare to face each other on football's biggest stage in the FIFA World Cup final.
&nbsp;Photo Credit: FIFA World Cup's official page

Infographic | FIFA World Cup 2026 Final: Everything You Need To Know

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The National Bank of Egypt (NBE) is celebrating its 128th anniversary on 25 June 2026, marking more than a century of growth since its establishment in 1898 and reaffirming its position as a cornerstone of Egypt&rsquo;s banking sector. From becoming the first bank to issue banknotes in Egypt and serving as the country&rsquo;s central bank until 1960, to leading major national development projects and embracing digital transformation, NBE&rsquo;s journey mirrors the evolution of Egypt&rsquo;s modern economy. Today, the bank remains Egypt&rsquo;s oldest commercial bank and one of its most influential financial institutions, serving millions of customers while continuing to expand its digital capabilities and international reach. A Banking Giant at the Heart of Egypt&rsquo;s Economy Over the past 128 years, NBE has grown into the largest bank in Egypt by assets, deposits, loans, branch network, and number of employees. As of 2024, the bank operates 679 branches, offices and banking units nationwide, supported by a wide network of ATMs and point-of-sale terminals, making it one of the most accessible financial institutions in the country. NBE accounts for 74% of the credit card market and 40% of debit cards in Egypt, and has financed about 24% of Egypt&rsquo;s foreign trade. Digital Transformation Driving the Future While NBE&rsquo;s history stretches back more than a century, its focus is firmly on the future. Digital innovation has become a central pillar of the bank&rsquo;s strategy as it seeks to meet changing customer expectations and accelerate financial inclusion. Through platforms such as Al Ahly Net and NBE PhoneCash, customers can now complete a wide range of banking transactions remotely, reducing the need to visit branches and enhancing convenience. The bank has also introduced mobile branches equipped with modern digital solutions, extending banking services to communities across Egypt and supporting efforts to broaden access to financial services. As digital banking continues to grow, NBE has invested heavily in cybersecurity, data protection, and accessibility. Initiatives include Touch Cards and ATMs designed for visually impaired customers, reflecting its commitment to inclusive banking in line with international standards. Expanding Beyond Egypt&rsquo;s Borders Alongside its digital transformation efforts, NBE has continued to strengthen its international footprint, connecting Egyptian businesses and customers to global markets.
The bank operates subsidiaries in the United Kingdom and Sudan, including NBE Juba in South Sudan, as well as a branch in New York. This year, NBE marked 28 years as the only Egyptian bank operating in the United States. A major milestone came in October 2025 when NBE announced the soft opening of its first branch in Saudi Arabia, becoming the first Egyptian bank to establish a branch in the Kingdom on Feburary 2026. The move marked another step in the bank&rsquo;s regional expansion strategy and reinforced its growing presence in key international markets.&nbsp;
The bank&rsquo;s global operations are further supported by an extensive network of correspondent banks spanning Europe, North America, Africa, the Far East and the Gulf region. Connecting Egyptians Around the World NBE continues to play a leading role in facilitating remittances from Egyptians living abroad through its international banking network and partnerships with money transfer companies, fintech firms and financial institutions worldwide. The bank&rsquo;s global connectivity has helped strengthen financial links between Egypt and its expatriate communities while supporting foreign currency inflows and cross-border financial services. Looking Ahead As the National Bank of Egypt marks 128 years since its founding, the institution is celebrating not only a rich history but also a future shaped by innovation, digital transformation and international expansion. By combining its long-standing banking heritage with continued investment in technology, security and global connectivity, NBE is positioning itself to remain at the forefront of Egypt&rsquo;s financial sector for decades to come.&nbsp;
Photo Credit: The National Bank of Egypt's official page&nbsp;

National Bank Of Egypt Celebrates 128 Years Of Growth, Innovation And Global Expansion

Content creator and AI systems architect Farah Khaled stepped into the studio with Basmah on &ldquo;Brain Busters&rdquo; today, sharing her insights on mindset, opportunities and what it really takes to &ldquo;get a seat at the table&rdquo;.
Farah opened the conversation by explaining her perspective on earning a place in any professional space, noting that being in the room means wanting to be heard, to inspire and be inspired, and to learn from people while offering something valuable in return.
Finding opportunities
Reflecting on her own journey, she highlighted that opportunities often arrive unexpectedly, requiring constant awareness and readiness. She revealed that she landed her current role through Instagram, emphasizing the importance of actively seeking out paths, working hard and staying creative to recognize moments of luck when they appear.
To build that luck, she encouraged optimism and openness, explaining that stepping out of one's comfort zone is essential for growth. She urged listeners not to be afraid of taking risks or trying new things, stressing that creating your own luck stems directly from action and courage. According to Farah, curiosity remains one of the most vital traits for success, and she underscored the value of listening, learning from others and continuously developing oneself, even when starting out without strong industry connections.
Building confidence
Addressing the secret to confidence, Farah explained that feeling nervous in new environments is entirely natural. However, she advised adopting a &ldquo;fake it till you make it&rdquo; mindset until that confidence becomes genuine and self-assuredness develops over time.
This goes hand-in-hand with staying proactive; she spoke about the importance of initiative, explaining that being observant and solving problems without being asked is key to standing out in any workplace or creative environment.
AI and human intelligence
Turning her attention to artificial intelligence, the systems architect noted that while AI can perform a vast array of tasks, it cannot replace human emotional intelligence. She added that AI is a powerful tool, but human insight remains essential to how it is deployed.
She concluded by explaining that her parallel work in content creation is driven by self-expression, engagement and a desire to connect authentically with audiences, stressing that consistency is ultimately the most critical factor for success in any field.
Farah&rsquo;s insights highlight a central message; success is not defined by where you start, but by how consistently you show up, stay curious and create opportunities through action, mindset and persistence.

Farah Khaled On “Brain Busters” | How To Get A Seat At The Table And Build Success

Egypt&rsquo;s Ministry of Health and Population has approved a policy providing free first-time natural childbirth for women in public hospitals across all governorates, according to an official statement.
The decision, endorsed by Health Minister Khaled Abdel Ghaffar, applies to hospitals operating within the ministry&rsquo;s therapeutic institution hospitals and is aimed at improving maternal and child healthcare services while easing financial pressure on families.
Officials say the move is part of a wider strategy to encourage natural childbirth in uncomplicated cases, citing its medical benefits for both mothers and newborns. The ministry also highlighted concerns over unnecessary caesarean sections and their associated risks, saying the policy supports safer and more appropriate delivery methods.
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The ministry added that hospitals involved are equipped to handle deliveries in line with national quality and safety standards, with trained medical teams and necessary medical equipment in place.
The programme will be implemented nationwide, ensuring equal access across all Egyptian governorates. Authorities described the initiative as part of ongoing efforts to strengthen healthcare provision, particularly in women&rsquo;s health services, and to reinforce the role of preventive and safe maternal care in the public health system.
Photo Credit: Egyptian Ministry of Health and Population&rsquo;s official page
&nbsp;

Egypt Health Ministry Announces Free First-time Natural Births In Public Hospitals

Egyptians continue to hold senior positions across key international institutions, reinforcing their presence in global decision-making bodies.
Most recently, UN Secretary-General Ant&oacute;nio Guterres appointed Egypt&rsquo;s Rania Al-Mashat as Executive Secretary of the UN Economic and Social Commission for Western Asia (ESCWA), marking another milestone in Egypt&rsquo;s representation within the UN system.
The appointment reflects a broader trend of Egyptian leadership across United Nations agencies and related international organisations.
Below are some of the most prominent Egyptians serving, or who have served, in senior UN roles:
<a href="https://ibb.co/Pn4fjbm"><img src="https://i.ibb.co/gpwB9Xj/Clean-and-Minimal-Blue-and-White-Beach-Album-Release-Social-Feed-Static-Ad-4.png" alt="Clean-and-Minimal-Blue-and-White-Beach-Album-Release-Social-Feed-Static-Ad-4" border="0" /></a>&nbsp;
Rania Al-Mashat &ndash; Executive Secretary of ESCWA
Yasmine Fouad &ndash; Executive Secretary of the UN Convention to Combat Desertification (UNCCD)
Khaled El-Enany &ndash; Director-General of UNESCO
Ghada Waly &ndash; Executive Director of the UN Office on Drugs and Crime (UNODC) and Director-General of the UN Office at Vienna (UNOV); the first woman to lead UNODC
Mahmoud Mohieldin &ndash; UN Special Envoy on Financing the 2030 Sustainable Development Agenda
Majed Abdel Fattah &ndash; Ambassador and Permanent Representative of the Arab League to the United Nations
Photo Credit: Rania Al-Mashat&rsquo;s official page

Infographic | Egyptians in Key Leadership Roles At The United Nations

AI exploded into the mainstream, and now everyone&rsquo;s stuck on one question; is it here to kill creativity, or just give it a serious boost?
The Tools Are Already Here
ChatGPT from OpenAI, Adobe Firefly, Midjourney, they&rsquo;re no longer &ldquo;coming soon.&rdquo; Writers, designers, and musicians are using them daily. Briefs that used to take hours get knocked out in minutes. A track idea you&rsquo;d sit on for days can be mocked up before your coffee gets cold. The tech is fast. The debate is faster.
From Threat to Teammate
A lot of creatives are changing the game; AI isn&rsquo;t the enemy, it&rsquo;s the new collaborator. Producers are using it to test weird sounds they&rsquo;d never try otherwise. Content creators lean on it to beat blank-page panic or tighten a messy first draft.
Grimes basically set the tone for this mindset. She told fans to go ahead and use AI versions of her voice in their music, just split the royalties if it makes money. No lawsuits, no drama. Just, &ldquo;Let&rsquo;s see what happens.&rdquo;
&nbsp;But then there&rsquo;s the other side. Those viral AI tracks with &ldquo;Drake&rdquo; and &ldquo;The Weeknd&rdquo; last year? Neither artist stepped in a booth. It blew up the whole conversation around consent, identity, and who actually owns a sound.
The Copyright Mess
This is where it gets tense. AI models train on massive amounts of existing work; songs, scripts, paintings, and photos. A lot of it is copyrighted. Most of it was used without permission.
That&rsquo;s why the lawsuits keep coming. The Writers Guild of America drew a hard line during the strikes: AI can&rsquo;t write your screenplay. Human writers stay in control.
Illustrators and photographers are saying the same thing. If your art was used to teach a machine that now generates images in your style, and you weren&rsquo;t asked or paid, that&rsquo;s a problem.&nbsp;
So What&rsquo;s Happening in Egypt?
&nbsp;Cairo&rsquo;s creative scene is already testing the waters. Open TikTok or Instagram and you&rsquo;ll find young Egyptian producers dropping AI-assisted beats, designers using it for quick edits, and digital artists experimenting with new styles.
&nbsp;For a lot of them, AI isn&rsquo;t scary. It&rsquo;s leverage. In a digital economy where speed and volume matter, being able to pitch three solid concepts before noon instead of one by Thursday is a game-changer.
The questions we&rsquo;re still figuring out: Who&rsquo;s teaching people how to use these tools well? Are agencies, labels, and studios ready for how fast this is moving? And if access isn&rsquo;t equal, who gets left behind?
We&rsquo;ve Been Here Before
Every major creative tool started with panic. Photoshop was going to kill photography. Auto-Tune was going to kill real singers. Drum machines were going to kill drummers.
One analyst told the BBC: &ldquo;Every innovation in creative tools starts with fear. Then we realize it just expands what&rsquo;s possible. The human part doesn&rsquo;t disappear, it just moves.&rdquo;
AI can generate, remix, and suggest all day. But it doesn&rsquo;t get obsessed with a weird idea at 2 am. It doesn&rsquo;t have taste. It doesn&rsquo;t have a point of view or a story it needs to tell.
Bottom Line
So maybe the question isn&rsquo;t &ldquo;Can AI be creative?&rdquo;
It&rsquo;s &ldquo;Can we stay creative enough to use it right and make sure it doesn&rsquo;t use us?&rdquo;
The balance between human imagination and machine help? That&rsquo;s where the real story is right now. And it&rsquo;s moving fast.
Photo Credit:&nbsp;Freepik&nbsp;

Is AI Replacing Creativity or Supercharging It? How AI Tools Are Changing Music, Art, and Everyday Life

Egypt&rsquo;s Minister of Health and Population, Khaled Abdel Ghaffar, has announced the launch of a nationwide medical and ambulance plan for Eid al-Fitr 2026, aimed at ensuring readiness across the health system during the holiday period.
The ministry said more than 700 government hospitals have increased emergency preparedness, with emergency departments and operating theatres functioning around the clock as travel and public gatherings rise.
Ambulance Services and Rapid Response
The plan includes enhanced deployment by the Egyptian Ambulance Authority, with around 3,000 ambulances operating across governorates and an additional 1,200 vehicles positioned at key locations.
Ambulances have been stationed near main roads, public squares, mosques, Eid prayer areas, parks, and other gathering points. Twenty-seven emergency rooms are linked to a central control centre to enable real-time monitoring and dispatch, while regional officials oversee high-traffic areas.
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Focus on Major Roads
Authorities say priority has been given to major routes, including the coastal road between Damietta and Matrouh, the Cairo-Alexandria desert road, the agricultural road, as well as routes in South Sinai, the Red Sea, and Upper Egypt.
More than 600 fixed and mobile ambulance points have been deployed along these roads to allow rapid response to accidents.
Hospital Preparedness
Hospitals have also increased capacity in emergency and intensive care units. Around 250 facilities have been designated as primary referral centres on highways, supported by 54 rapid response teams for large-scale incidents.
Blood banks have been supplied with an additional 40,000 units, and medical stocks have been reinforced to meet potential demand.
Public Health Measures
The preventive medicine sector has intensified inspections of more than 35,000 food outlets, including sweet shops, restaurants, hotels, parks, and public transport hubs.
Around 1,200 inspection teams have been deployed to monitor compliance with health and safety standards.
Monitoring and Public Guidance
A central operations room will operate круглосуточно to monitor implementation of the plan.
The ministry has also urged the public to follow health guidelines, with the hotline 137 available for medical enquiries and emergency assistance throughout the Eid holiday.
Photo Credit: The Ministry of Health and Population of Egypt&rsquo;s official page

Egypt Rolls Out Nationwide Health and Ambulance Plan for Eid

Nesma Mostafa, Head of MENA Higher Education Insights and Student Mobility at the British Council, joined Rob and Sally on &ldquo;The Big Fast&rdquo; this Tuesday to discuss the evolving landscape of higher education in Egypt and the MENA region. Airing from 8 to 10 AM, the conversation explored international collaboration, student mobility, and the benefits of transnational education for learners seeking global opportunities without leaving home.
Defining Herself as an Educator
Nesma shared her personal perspective on her role: &ldquo;So I&rsquo;m at the British Council, but how I define myself is as an educator, an education researcher. I&rsquo;ve been working in higher education for 15 years, which technically means research around higher education opportunities within the region, with the aim of informing the UK sector of these opportunities and then bridging, making connections, and building these relationships between the UK, Egypt, and beyond.&rdquo;
When asked why education is such a passion, she said, &ldquo;I&rsquo;ve always been a lifelong learner. Education is at the core of development, supporting people to find what they&rsquo;re meant to do and helping nations meet their goals. Knowledge is power, regardless of where it comes from.&rdquo;
What is Transnational Education?
The discussion then turned to transnational education (TNE). Nesma explained: &ldquo;Transnational education is when a university in one country offers a programme or a degree in another country, physically moving to meet students where they are. Instead of Egyptian students travelling to get a degree in the UK, the UK institution comes to Egypt and delivers that in-country through different models.&rdquo;
She highlighted the accessibility of this model: &ldquo;This increases access to international education for students who can&rsquo;t travel for personal, family, or financial reasons. You get the benefits of an international degree without ever having to leave home.&rdquo;
Models of Transnational Education
On international branch campuses: &ldquo;This is one of the independent models of transnational education where a university expands to a new country, offering the same programmes and teaching methods, and bringing its expertise into a new context. Students graduate with one international degree that is very similar to what they would receive if they studied abroad.&rdquo;
On joint degrees: &ldquo;Joint degrees are when two universities come together to develop a programme. You have international expertise alongside local knowledge, creating something relevant to students and their context. It&rsquo;s co-created, combining the strengths of both institutions into one degree accredited by both.&rdquo;
On digital learning: &ldquo;This could be fully online learning, where you&rsquo;re in Egypt studying at a university abroad, which is still transnational education. There are also blended models combining online and face-to-face learning, usually involving a local partner and an international partner. The international side may develop the virtual learning environment and resources, while local expertise ensures the content is contextualised. Exams, for example, may take place in Egypt, even if systems are hosted abroad.&rdquo;
Why Egypt is a Key Destination
Egypt has become the fourth-largest host country globally for UK transnational education programmes, with around 38,000 students enrolled. Nesma explained the appeal: &ldquo;Egypt has 3.8 million students in higher education, expected to grow to 5 million by 2030. There&rsquo;s strong demand, and universities in Egypt are keen to partner with international counterparts. Students trust UK institutions, and government strategies highlight internationalisation as a priority.&rdquo;
The Benefits for Students
The advantages extend beyond studying locally. Nesma highlighted global recognition and employability: &ldquo;You get a degree that can be used anywhere in the world without needing revalidation. Students also develop critical thinking, leadership, communication, and intercultural skills that are highly valued by employers.&rdquo;
She also emphasised the British Council&rsquo;s role: &ldquo;We work with governments, institutions, and learners. We help ensure supportive regulations, bring stakeholders together through networking, and guide students on accessing opportunities. Everything we do is research-driven to continuously improve partnerships.&rdquo;
Regional Collaboration through Deep Dialogues
Nesma discussed the recent regional Deep Dialogue in Cairo: &ldquo;Participants from 11 countries came together to learn from different models of transnational education. Mature ecosystems like Egypt shared insights with countries still developing their frameworks. We discussed regulation, quality assurance, and engaged directly with students to understand their experiences.&rdquo;
She added, &ldquo;These dialogues build a community of practice. Connections continue beyond the event, creating sustainable networks that support education across the region.&rdquo;
Looking Ahead
Nesma concluded with a forward-looking perspective: &ldquo;Successful models in more developed systems can help guide countries in earlier stages. At its core, this is about improving education, expanding opportunities, and empowering students to reach their potential while contributing to society. The British Council plays a key role in building the connections, understanding, and trust needed to make this ecosystem sustainable.&rdquo;
&nbsp;

Nesma Mostafa on Transnational Education: Bringing Global Degrees Closer to Egyptian Students

Every year, as Ramadan approaches, social media platforms are flooded with posts, discussions, and reviews about the season&rsquo;s most popular series. Fans eagerly share their favourite shows, sparking debates that highlight the diversity of tastes among viewers.
A Variety of Genres for Every Taste
Ramadan series dominate online conversations because everyone has their own preferences. Some viewers are drawn to action and thrillers, while others prefer light-hearted comedies or romantic dramas. This wide variety ensures there is something for everyone, keeping discussions lively and inclusive.
Social Media Amplifies the Experience
Social media plays a crucial role in shaping the Ramadan viewing experience. Fans use it to share reviews, recommend shows, and react instantly to plot twists, memorable performances, or funny scenes. It doesn&rsquo;t just reflect audience opinions; it influences them, helping certain series gain momentum and become cultural talking points.
However, this immediacy can have downsides. Spoilers often appear online before some viewers have had a chance to watch, causing disappointment or rushing people to catch up. The &ldquo;spoiler alert&rdquo; dilemma has become a recurring challenge, as social media&rsquo;s fast pace can sometimes take away the element of surprise that makes watching a series so enjoyable.
Beyond Entertainment: A Shared Cultural Experience
Ultimately, the combination of Ramadan&rsquo;s communal spirit and the rise of social media have turned TV series into more than just entertainment. They have become shared cultural experiences, where fans across the region engage, debate, and celebrate their favourite moments together, while also navigating the occasional spoiler.
Photo Credit: Freepik

Why Ramadan Series Take Over Social Media Every Year

Egypt&rsquo;s Minister of Health and Population, Khaled Abdel Ghaffar, has praised the humanitarian and medical achievements of the Magdi Yacoub Heart Foundation, highlighting its role in supporting the country&rsquo;s healthcare system and saving thousands of lives.
Speaking on behalf of Prime Minister Mostafa Madbouly, Abdel Ghaffar emphasized the importance of partnerships between the government and civil society organizations in strengthening healthcare services across Egypt.
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The minister described the foundation as a leading model of charitable medical work in the country and the region, pointing to the achievements of the Aswan Heart Centre. The centre combines advanced medical treatment with scientific research and has provided life-saving care to thousands of children and patients free of charge.
Abdel Ghaffar also noted the upcoming opening of the Magdi Yacoub Global Heart Centre, which is expected to expand access to advanced cardiac research and treatment in Egypt.
He described renowned heart surgeon Magdi Yacoub as a global example of dedication and humanitarian commitment, embodying the spirit of a &ldquo;humanitarian doctor.&rdquo;
For his part, Yacoub expressed appreciation for the government&rsquo;s support, saying the foundation&rsquo;s achievements are driven by a shared belief that everyone deserves access to life-saving treatment, regardless of financial ability. He added that the new Cairo research centre will represent a major step toward building a healthier future for upcoming generations.
Photo Credit: Cabinet of Egypt&rsquo;s official page

Egypt’s Health Minister Hails Magdi Yacoub Foundation for Life-Saving Cardiac Work

Check out the most important Business, Tech, Startups, Gaming &amp; Entrepreneurship on Nile FM website

Geekdom

Transmissions with Boris is a weekly 60-minute journey into the world of techno and tech-house, featuring expertly crafted DJ sets and immersive soundscapes. Hosted by Boris, an acclaimed resident at top U.S. clubs like Pacha NY and Space Miami. The show showcases his signature sound alongside sets from outstanding guest DJs. With award-nominated talent and a global club feel, Transmissions delivers cutting-edge dance music every week.
&nbsp;

Transmissions 



The Sound of the Stork is a radio show and event concept by Stoned Stork Records, presented by Valerio Raponi.
The show features DJs from around the world, sharing exclusive mixtapes through an international network of radio partners across Europe, the USA, and South America.

The Sound of the Stork 



Music in the Air is an incredible travel into house, deep house and nu-disco sound selected by Villahangar' s Djs and the best house Djs.

MITA – Music In The Air



DAYS like NIGHTS is a devoted artistic platform founded by renowned Dutch DJ and producer Eelke Kleijn. Since its launch in 2017 as a record label, DAYS like NIGHTS has been dedicated to presenting innovative, organic music from both established artists and emerging talent around the world.
Known for its signature melodic sound and deep passion for music, the label has expanded into live experiences through its exclusive event series, held in major cities including New York, Amsterdam, Buenos Aires, Melbourne, and Toronto. Complementing these events is the label&rsquo;s globally recognized radio show, which continues to showcase affiliated artists, fresh talent, and close collaborators, offering listeners a curated journey through the best of modern electronic music.

Days Like Nights With Eelke Kleijn 

Voyager House Music DJ/Producer Tony Kay takes you on a tour of the planet with his weekly hour of the very finest new and upcoming dancefloor bangers from some of the most exciting Producers and Labels in the scene. With Tony Kay on the wheels of steel you can be sure of nothing but the very best rhythmic and grooving electronic music from his extensive armoury of music. Expect 3 deck live mixing and an organic flow that makes &lsquo;In The Mix&rsquo; a special weekly listen, wherever you may be. &nbsp; &nbsp;

In The Mix 



Let&rsquo;s Dance with Nancy brings the energy of the club straight into everyday life on Nile FM. Packed with high-energy beats, chart-toppers, classics, and fresh releases, Nancy keeps listeners motivated, uplifted, and connected to both the global and Cairo dance scenes. It&rsquo;s your daily dose of feel-good dance music proving that dancing doesn&rsquo;t wait for the night.
&nbsp;

Let’s Dance 




Gazlan will be taking listeners on a two-hour journey around different parts of Egypt and the world. Exploring what each place has to offer, from outdoor activities to watersports to simply relaxing and enjoying mother nature.

Gaz Guides

Electronic Music DJ and Producer, born and raised in Madrid, Spain. Creator of the pioneering Iberican Sound, founder of Stereo Productions and Redolent Music.&nbsp;Influenced by Portuguese and American underground sounds, Chus&rsquo;s musical evolution led him to craft house music infused with Soul, Disco, Latin, and World Music elements. he blends Organic House with Soul, Disco, Latin, and World Music influences. With a career spanning over 30 years, Chus is celebrated worldwide for his productions and remixes for artists like Madonna, Rihanna, and JLO, earning accolades such as DJ of the Year and Best House DJ..

Stereo Productions Podcast With DJ Chus 

Some say &ldquo;They don't make them like they used to", and we certainly agree. For one hour we spin out all your favorite classic hits from the 60s through the 90s that bring back those good oldies. Fridays and Saturdays from 7 to 11 am, it's the time for some serious nostalgia.

Flashback

Hisham takes you on a journey through today&rsquo;s crowded entertainment world, from cinema releases to top picks with honest reviews, curated recommendations, and the latest entertainment news, he helps you quickly decide what&rsquo;s worth watching next.&nbsp;

The Watchlist 



Join Zeinab &amp; Sami every weekday afternoon for &ldquo;The Big Drive&rdquo;! Your best companion on your journey home from work or school. The best music, the funniest games and lots more as they help you shake off your Cairo traffic blues! Zeinab and Samy will keep you entertained every day from 5 to 7 PM.
&nbsp;

The Big Drive

Your morning commute has never been this fun! An endlessly entertaining blend of games, news tidbits, and the latest hits, &ldquo;The Morning show&rdquo; is the best place to kick-start your morning. What you listen to in the morning can really set the tone of your whole day, and Rob &amp; Sally are here to make sure you are fresh and ready to conquer the day!

The Morning Show

Hip-Hop &amp; RnB &ldquo;FLAVAS!&rdquo; from the one and only DJ Feedo! With a master&rsquo;s degree in swag, Feedo will give your Friday the kick it needs to. Your weekly dose of all the newest hip-hop releases, the best old-school jams, East Coast/West Coast, Shack Town, the dirty South &amp; the Middle East just got a whole lot more flavorful with DJ Feedo!

Friday Night Flavas

Every Wednesday from 11 am to 1 pm, Nadine will be counting down the week&rsquo;s biggest 30 songs on the only official chart countdown in the nation &ldquo;Hit 30 Egypt&rdquo;
Find out whether your favorite song will make it to the #1 spot each week and how long it will stay there!

Hit 30 Egypt

Unlike any other show, Basmah will give you a variety of different segments throughout the weekdays for one hour! Basmah will keep you company with plenty of chat, fun, music &amp; games, along with all the latest entertainment news and much more!

Brain Busters

Every Monday and Wednesday from 3-4 pm, Feedo delivers the hottest chart-topping hit music, mixed back to back, nonstop! All the latest tracks for one hour straight, no interruptions! You know you&rsquo;re in good hands with Feedo and his stellar music taste!
&nbsp;

Mixalicious

AT40 gives you the inside scoop on everything &ldquo;Hollywood&rdquo; as well as counts down through the &ldquo;top 40&rdquo; songs on US charts! Hosted by the one and only Ryan Seacrest, this one is a can&rsquo;t-miss for our pop-culture-obsessed listeners who can&rsquo;t get enough of celebrity shenanigans!

American Top 40

DJ of the Week&nbsp;&ndash; Where Egypt&rsquo;s future DJs break through!
It&rsquo;s time to put the spotlight on Egypt&rsquo;s finest local talent with DJ of the Week&nbsp;on Nile FM! 60 minutes of handpicked sets, mixed by rising stars, spinning the sounds you should&nbsp;be hearing.
Think you&rsquo;ve got what it takes? Send us your best mix!&nbsp;
Submission Rules &amp; Guidelines for Guest DJ Sets:
&middot;&nbsp; Contains no explicit words
&middot; Mixed&nbsp;to professional standards
&middot;&nbsp;English language&nbsp;or instrumental music only
&middot; Duration between 55 minutes and 60 minutes
&middot;&nbsp;Exclusive unreleased sets only
&middot;&nbsp;&nbsp;MP3 or WAV format
We also need
&middot;Your&nbsp;DJ name, along with its pronunciation
&middot;&nbsp;Any social media links (Instagram, Facebook)
&middot; Any streaming platform links (SoundCloud, Mixcloud)
Email: djoftheweek@nrp.net.eg, and you could be next playing to Egypt&rsquo;s millions!

DJ of the Week

A curated playlist of the best tunes from the 90s &amp; the 2000s! Join veteran music man Simon Ramsden as he helps you bring your busy work week to a close and prepares you for the weekend&rsquo;s parties! Every Thursday, Simon&rsquo;s power hour aims to kickstart your weekend with an hour full of the best of all time and new tracks to make you feel good!

Feel Good Thursday

Step into a world of calm and culture with Nile Bazar with Safi. Featuring oriental-inspired music and thoughtfully curated lifestyle content, the show offers a serene backdrop for reflection, discovery, and an immersive taste of local flavor. Every Thursday from 11 AM to 1 PM, with a chance to catch it on Saturday later from 10 PM to 12 AM.
&nbsp;

Nile Bazaar

A him and her show where Mickey &amp; Nadine will talk about topics that interest us, that are trending, and that everyone can relate to. Two perspectives &amp; two preferences. Simply this show will be a place where people can listen to funny, interesting, and relatable&nbsp;topics, with his two cents and her takes. Music, movies, habits, career talk, pop culture, how-to, why, and why-not, did you know? and the list goes on and on which is what makes this show powerful. It&rsquo;s all about the now, the current, and the relevant with interesting talks about everything for everyone.

Real Talk

Tom Holland is preparing for one of the most demanding roles of his career as he gets ready to portray Hollywood legend Fred Astaire in an upcoming biographical film directed by Paul King.
The British actor, who is currently appearing in The Odyssey, has revealed he has begun dance rehearsals for the project, which remains in pre-production. The film is expected to begin production after the release of Spider-Man: Brand New Day, which is due to arrive in cinemas on 31 July 2026.
The Fred Astaire biopic was first announced in 2021. King, best known for directing the Paddington films and Wonka, is attached to direct.
Who Was Fred Astaire?
Fred Astaire is widely regarded as one of the greatest entertainers in Hollywood history. The American actor, dancer, singer, choreographer and musician transformed the Hollywood musical with his innovative choreography and effortless screen presence.
He starred in a string of acclaimed films, including Top Hat (1935), Swing Time (1936) and Funny Face (1957). His partnership with Ginger Rogers remains one of the most celebrated collaborations in cinema, with the pair appearing together in 10 feature films.
Astaire died in 1987, but his influence continues to be felt across film, theatre and dance.
A New Career Challenge
Speaking on Live with Kelly and Mark, Holland described the Astaire project as the beginning of a new stage in his career.
"I've got two movies coming out at the same time, and it feels like I'm kind of finishing the first chapter in my career," he said.
"What I am looking for in the next chapter is the ultimate challenge and to find things that really scare me."
The role will require Holland to return to dance training, something he said is both exciting and intimidating.
"I did my first dance rehearsal the other day for 'Fred,' and I was really excited afterwards, but I was equally terrified because I have so much work to do," he said.
Holland also reflected on rediscovering a passion he left behind after his early stage career.
"Getting back into the dance studio, putting my tap shoes on again is something that... one of my biggest regrets in my career. After I finished Billy Elliot, I quit dancing. I have an opportunity to re-explore the world I love so much."
A Return to His Roots
The role marks a return to Holland's performing roots. Before becoming one of Hollywood's biggest stars, he played the title role in Billy Elliot the Musical in London's West End between 2008 and 2010.
His early career combined acting, singing and dance, making the Astaire biopic an opportunity to showcase talents that audiences have rarely seen since he moved into film.
Looking Ahead
Although the Fred Astaire biopic has yet to receive a release date, Holland has a busy schedule ahead.
He is currently appearing in The Odyssey, while Spider-Man: Brand New Day is scheduled to be released in cinemas on 31 July 2026.
With roles spanning superheroes, Greek mythology and now one of Hollywood's most celebrated performers, Holland continues to broaden the range of characters he portrays. The Fred Astaire biopic is expected to present one of the most challenging performances of his career, drawing on both his acting ability and the dance training that first launched him on the West End stage.
Photo Credit: Tom Holland&rsquo;s official page

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